New FREE 46-Page White Paper on Sales Letter Landing Page Templates
By Amanda MacArthur • 11/06/2009
Creating Landing Pages that Sell goes FREE and is now available as an instantly downloadable white paper of landing page template guidelines
Today we’re launching a new FREE white paper called Creating Sales Letter Landing Page Templates that Sell.
This 43-page book is a condensed and fully updated version of our Creating Landing Pages that Sell book that we used to sell in the Mequoda bookstore for $197.
Do you know how to write, design and create sales letter landing page templates that convert visitors into buyers?
Among other factors, the art of creating landing page templates that sell is all about optimizing your landing pages by creating irresistible offers and making it easy for your visitors to order.
As a general rule, commercial websites should use the “real estate” of their landing page templates conservatively. Your landing page template needs to be tightly focused on a single intention—getting the reader to take action.
Most people arrive at a website and within less than 10 seconds can determine whether it’s clean, professional and worth their time. Your landing page delivers the first impression. It’s usually the most important page on your site. It needs to be a fast, effective messenger.
With a quick glance, visitors to your site should know exactly what your site is all about or what your business does.
Determine what image and message you want the customer to “get” in those first few seconds, and design your landing page toward that objective. Anything that distracts from the central message or image you wish to project should be eliminated.
The Mequoda online marketing experts have developed 12 guidelines for optimizing landing pages that support getting the order, and they’re all here in our new Creating Sales Letter Landing Page Templates that Sell which you can download today.
