By Ryan Nicholas • 06/28/2012
When you’re designing a website one of the main objectives should be inducing traffic. No matter what the content of your website is, if you don’t create traffic its not going to be very successful. Not only do you want to create traffic, but also you want your users to stay for a while, rather than “bouncing” away.
In most cases users will bounce away if their having trouble with site navigation. We all know there’s nothing more frustrating than not being able to find what you’re looking for (especially when you know it should be there). Of course this is easier said then done but with a few simple tips on how to optimize your site for better navigation you should be on your way to lower bounce rates in no time.
Successful Web Design is all about keeping the Bounce Rates to a Bare Minimum
When you are designing a website, you need to keep various aspects in mind. The core objective of website designing is to bring forth a website that attracts targeted traffic and more importantly converts them into customers. For this to happen, design must be such that it reduces the bounce rates.
Let’s take a look at how website designers can reduce bounce rates.
Usability is Important
A usable UI is the key to decreasing bounce rates.
So, what is the best UI?
This is the kind of UI that has navigation that is easy to understand and to use. More importantly, the UI should have correct labeling and the kind of features that a user, irrespective of his/her technical knowledge is able to optimize. When getting information from a site becomes easy, the bounce rates come down. It’s important that your UI makes things easy to find. Predictability is the hallmark of any good website design. You can always coat the predictable nature of your website in unique overtones, but you must ensure that all your design elements are positioned in places, where the end user of your site expects to find them.
15 Top Web Design and Development Trends for 2012
2012 looks set to be an interesting year. The economic fallout continues to batter industries worldwide, seemingly with no end in sight; and many governments are doing their best to censor the Internet, to deny citizens basic rights or prop up ailing media companies.
For web design and development, 2012 could be similarly turbulent. We’re in the midst of various skirmishes: mobile greedily gobbling up market-share from the desktop; native apps threatening aspects of the open web; paywalls barricading previously openly available information; the collision of consolidation and fragmentation; and skeuomorphism within interfaces contrasting starkly with new, innovative methods of designing and presenting information and content.
Short of owning a working crystal ball, it’s tough to predict exactly what’s in store, but a number of designers, developers and industry figures have given it their best shot. Here are their predictions for the industry over the coming year, and the trends you need to be mindful of in order to succeed.
Website Designing – 11 Killer Strategies to Guarantee You Tick All The Boxes for Website Development
Website designing is and always will be a critical component of any form of online business. When you want to position your site to maximize your efforts to be potentially engaging in a never-ending dialogue with as many people as possible, your site needs to look good, very good.
First impressions count, and arguably are of disproportionate importance for any business, be it virtual or even your traditional “bricks-and-mortar” merchant. After all, when last did you walk into a shop that you really did not like the look of to make a potential purchase?
Chances are you simply walked on by, which is what any online prospective will do with a website that does not attract their attention, they will simply navigate away and look for a more appealing site. The use of online technology is now so pervasive that it has almost created the need for a new benchmark when it comes to consumer expectation, and professional, effective and sophisticated website designing simply remains a non-negotiable feature for any commercial website.
Getting people to read your blog consistently is one of the best ways to create a steady stream of traffic. Providing new content everyday gives people a reason to come back. Below Chris Sturk gives 9 suggestions on improving your blog.
How to Get People to Read Your Blog
9 suggestions for developing a blog that people will want to read frequently
Getting people to your blog, and persuading them to read your content is a challenge. Fortunately, there are steps you can take to make your website an active hub for content seekers.
The following nine tips provide insight on getting people to read your blog. Since this article is just a brief guide, please feel free to add other suggestion in the comments below.
How to get people to read your blog tip #1: Be up front with the content you provide – Don’t attempt to mislead visitors. Present them with the information on the content associated with your website so they know what to expect from your blog.
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