Now that so many publishers are issuing digital editions, it’s time to take a look around and quantify some best practices that we’ve noted in researching apps and digital magazines.
First, let’s do some definitions. Terminology is changing daily, as it always does with new technology and new products, but for now we should at least attempt to clarify a few things. Some of these definitions come from outside Mequoda, but others are our own preferred definitions that serve to clarify some of the confusion in the industry right now. Your mileage may vary! Continue