New Dual Track Program for Mequoda Summit – Napa Valley 2010 April 6-9th
Registration for the Mequoda Summit opens today – select your interactive program sessions with ease
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Making Money Online
Making Money Online posts focus on the methods to attract new customers, capture email addresses and build customer relationships that support a robust multi-channel database-marketing program.
In this section, you’ll find posts that will teach you how to utilize content and drive people to your all-important Internet Hub and how to turn that traffic into a dedicated and loyal customer base.
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FREE WHITE PAPER: Learn the 9 Online Content Business Models To Turn Your Print Publication into an Online Media Business by downloading our FREE Internet Business Models and Strategies white paper today. If you already have a free Mequoda account, just log in to download the report. |
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Recent articles about Making Money Online
Could Your 2010 Digital Media Strategy include Digital Events?
Create a series of webinar, audio conferences or webcasts to boost your information product catalog in 2010
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Mequoda’s “Creating and Selling Information Products” Kit – Download now!
Four FREE white papers for creating and selling better information products
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Save the Dates – Mequoda Summit Napa Valley April 6-9th
Mark your calendars and plan your budget for 2010 with the Mequoda Summit Napa Valley on April 6-9th 2010
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Is Mequoda Really Giving All of That Away? For HOW Much?!
Grab our Webinar on Demand Package TODAY and receive a year of Mequoda Pro access, plus a “seat” in our next webinar! … Continue Reading »
Save the Dates! Check Our Next Six Webinars!
Take a minute to add these 90-minute live and interactive webinars to your 2010 calendar!
Travel budgets have been cut significantly, but your employees still need education and training. Webinars are a great way to provide training to your entire staff for one low price, without the added travel costs or time out of the office.
That’s why we’re asking you to put our next six information-packed webinars on your calendar.
November 24th, 2009 – Email Subject Line Smackdown: Test your Email Subject Line Prowess Against 3 of America’s Top Copywriters
December 15th- Improving Email Delivery Rates: Hot to Monitor, Manage & Maintain Higher Email Deliverability
January 12th, 2010 – Digital Magazines 2010: How Apple’s Open Platform Reader Will Change Magazine and Newsletter Publishing in 2010
January 26th – Subscription Website Secrets: The Top 5 Subscription Website Content Models
February 9th – Keyword Research Step by Step: Working with Google to Define & Index your Website’s Keyword Universe
February 23rd – The Email Copywriting Workshop: Creating Email Promotions that Maximize Readership, Revenue and Profit
In 2010 we’ll be hosting two webinars per month, so these are only the beginning. Stay tuned!
We’d also love to hear any suggestions you have on webinar topics that you’ve been looking for but haven’t found anywhere else. Send your recommendations to Amanda@Mequoda.com … Continue Reading »
Two New Webinars You Can Watch Today – SEO & Digital Event Marketing
Get up to date with SEO and digital event best oractices when you subscribe to Mequoda Pro today … Continue Reading »
New Free Report: Digital Media Strategy 2010
Read this new white paper and discover how in 2010, anyone with editorial content, or the capacity to create it, can become an online publisher … Continue Reading »
3 Ways to Expand Your Online Business in 2010
How Smart Online Publishers Use Banners, Tex Ads, Sponsorships to Generate Online Advertising Revenue & Sell Premium Information Products (AKA: Paid Cont … Continue Reading »
SEO Campaign Management Webinar tomorrow!
A higher website ranking and conversion rate are virtually guaranteed when you learn the secrets of using free reports to build email circulation. … Continue Reading »
Missed the Mequoda Summit? Watch the Videos Instead!
Travel budget frozen? Take a trip to Mequoda Pro and get 13 on-demand seminars that will teach you the ins and outs of profitable online publishing … Continue Reading »
SEO Campaign Management Training: 4 Days Left to Save!
The low risk, high reward route to SEO campaign mastery using free reports to build email circulation
This week is the last week that you can join us on October 14th at 12:30 EDT for a 90-minute webinar on SEO Campaign Management at the low rate of just $197. Next week, the price will raise to $247.
What you’ll learn in SEO Campaign Management:
Discover how to write landing pages that tell Google to send you lots of traffic for your targeted keywords — the key driver for every online publishing business.
Discover the scientific method for researching and choosing the right keyword phrases. It’s not guesswork when you use this strategy.
Discover how to use the Google Keyword Competitive Index (KCI) to determine the relationship of demand to competition. Virtually no one else will teach you how to do an analysis of your competition. Now you can target keyword phrases with precision.
Discover how to identify the most popular keyword phrases that web surfers use to find information about your niche topics and rank them in importance.
Discover how to offer your free special report with a keyword-rich, search-optimized, rapid conversion landing page that Google will index and send lots of traffic, based on as many as 20 keywords.
Discover numerous strategies for motivating your professional colleagues to recommend your free report and link to your offer, resulting in a higher Google page rank.
Learn how to monitor and measure your SEO campaign for maximum results.
And here’s how to really stretch the value of your investment. Invite all your colleagues to gather around your computer and speakerphone to share the webinar experience. The price is the same, no matter how many people are listening along with you.
Register today for $197 (this rate expires Friday), or, if you can’t attend on the 14th you can still order the seminar on CD. … Continue Reading »
What You Could Be Missing Next Week if You Don’t Come to the Mequoda Summit
Here’s the official agenda of the Mequoda Summit that 70+ publishers have signed up for next week. Will you join them?
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Warning: We’re Only Building Out Eight New Mequoda Systems a Year (And Why This is Good News for You)
Unbelievable but true: We’re willing to reveal all of our secrets and provide you with a detailed blueprint for success — no kidding! All the documentation behind our state-of-the-art Mequoda Systems — plus all the Mequoda WordPress plug-ins — are yours for the modest Mequoda Pro membership fee.
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Mequoda Pro Charter Offer – Get Trained for 12 Months
“Fifteen years into the online revolution, and the online publishing gold rush is just now starting to get really interesting.”
With the right tools for analyzing new markets, and the skills to use them wisely, the future is bright for smart online publishers and marketers.
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Get Ready for the Mequoda Summit in Boston!
When the Mequoda Summit returns to Boston October 7-9, 2009, it will surely be a sellout. Don’t miss this opportunity to reserve your seat at the guaranteed lowest price.
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Is Daily Email Newsletter Frequency Right For You?
I suspect that 50 percent of Mequoda Daily readers should not be launching their own Mequoda System periodical website and daily email newsletter…
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Join Me in Munich and London
Online publishers now have an opportunity to monetize an international audience.
Digital products that can be downloaded from your website are only the beginning. If you conduct live events, you should also consider the potential of your overseas customers. … Continue Reading »
Online Market Analysis: The Importance of Knowing Your Online Neighborhood
Seven questions you must answer to avoid leaving money on the table
How an online market analysis can reveal friendly competitors, potential marketing partners, and new business opportunities…
In traditional bricks and mortar businesses, there is a theory of management called MBWA. It stands for “management by walking around.” … Continue Reading »
Making Money Online
Seven Strategies that Successful Publishers are Using to Turn their Traditional Publishing Brands into Internet-Centric Media Companies … Continue Reading »
Scorecard for Optimizing Your Offine Products
Publishers should be using the retail channel—online, offline, or both—and their products sold at retail should, at a minimum, mention a companion website on the package. Even better, the product should contain an incentive to go to the website. … Continue Reading »
Online Conversion Architecture Registers Visitors and Starts a Direct Relationship
By building effective conversion architecture, you can build a direct relationship with the customer—a relationship that can be monetized down the road by targeting marketing messages for relevant products of increasingly greater value. This is also the step where, unfortunately, many publishers slip up. … Continue Reading »
How to Include an Online Offer in Your Offline Products
When selling a product through the retail channel, always give buyers your URL and a reason to visit to your website. Include, for example, an offer—either implied or overt—that encourages, requests, or requires the buyer to go to your site, a particular landing page, or an exclusive URL. … Continue Reading »
How to Build a Retail Distribution Channel
Publishers sometimes forget that they, themselves, are retailers; publishers do sell subscriptions, memberships, books, ancillary products, events, etc. It’s smart for a publisher to think like a retailer: Get people into your store, where they can become your customers. And when they become your customers, get them to come back for more. The “store,” of course, is your website, your hub.
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Making Retail Distribution Work for You – 3 Easy Steps
Making money online by broadening retail distribution channels
Online sales represented a tiny 2.2 percent of total retail sales in the first quarter of 2006. That means publishers who want to prosper selling ancillary products to consumers should look to broaden their retail distribution channels rather than simply posting additional product offers on their e-commerce websites. … Continue Reading »