Internet Business Models and Strategies

9 Online Content Business Models To Turn Your Print Publication into an Online Media Business

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Learn the 9 Internet business models and strategies for making money online and learn how to embrace multiple online content business models that can increase revenues and profits.

Inside this white paper you’ll learn:

The strategies behind nine different types Internet business models and strategies, complete with examples from successful publishers currently using them.
Some keys to success in making your online content business models more profitable.
Ideas on how to embrace multiple business models, further increasing your site’s chances of generating significant revenue.

Learn the Internet business models for boosting your online revenue!

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Internet Business Models and Strategies:

9 Online Content Business Models To Turn Your Print Publication into an Online Media Business

And then each week you’ll receive FREE, valuable updates on:

Breakthrough Internet strategies for publishers and authors
The latest innovations in online marketing and online publishing
Tips and techniques for designing more profitable websites

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Internet Business Models and Strategies:

9 Online Content Business Models to Turn your Print Publication into an Online Media Business

We’ve identified nine different ways to generate revenue online. The good news: you can mix and match them, depending on your company, brand, expertise and experience.

In this free white paper, we’ll show you the nine internet business models and strategies used by a handful of top online publishers.

Online Content Business Model #1: Selling Sponsorships

Learn how one online media business sells multi-faceted sponsorship packages that amount to exclusive branding of one of 27 core editorial topics.

Online Content Business Model #2: Selling Listings

Generally, websites that sell listings are self-service. Whether the content is job listings or a directory of services, the advertiser can input the content and pay for their advertisement by charging a credit card. Learn how this online media business does about $6 million in annual revenue, about $2 million of which is classified job advertising.

Online Content Business Model #3: Selling Impressions

Discover how one online media business sells position, section, and adjacency to editorial content ad space and generates $200 million annually online, with somewhere between a third and a half derived from advertising sales.

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Online Content Business Model #4: Selling Clicks

Learn how one of Google’s top advertising partners makes $150 million a year in revenue with a collection of 456 websites on specific niche topics, using mostly Google Adsense.

Online Content Business Model #5: Selling Leads

See how one well-known tech publisher has created separate sections for its advertising partners, where users fill out a form for free content, and both the publisher and advertiser get to split the leads.

Online Content Business Model #6: Selling Books and Products

Discover how one health publisher uses over 20 free white papers to upsell users to new books, selling for an average price of $49 and updated annually.

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Online Content Business Model #7: Selling Periodicals

See how to effectively sell periodicals by using the Mequoda System, a combination of best practices for employing an Internet hub.

Online Content Business Model #8: Selling Memberships

Discover how one online media business became the largest membership website in the world with roughly 3.6 million paid online subscribers. They also have about 4.2 million print subscribers and nearly one million people who subscribe to both the print and online product!

Online Content Business Model #9: Selling Events

Learn how an online media business started generating more than half the company’s revenue from online seminars, with a 25-person staff that produces 60 online seminars annually.

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