Tag: content management marketing

How The Wall Street Journal has incorporated podcasting into its long list of media platforms, and the lessons for other publishers who want to make money podcasting
… Continue

Webinars now available on-demand in Mequoda Pro, our training library for online publishers and marketers … Continue

The best online publishing management team is comprised of subject matter experts, Internet marketers and information technology professionals who share the common objective of maximizing customer lifetime value. … Continue

A Mequoda System is an Internet-centric, integrated, multiplatform publishing system that encompasses and embraces all media. … Continue

These key metrics create a dashboard that tells the publisher how fast the website is growing and how that growth is being powered by the website team’s efforts. … Continue

The Mequoda System Key Metric Dashboard is a proprietary Excel spreadsheet used by Mequoda System operators to “manage by exception” and make decisions by regularly reviewing a standard set of daily, weekly, or monthly reports. … Continue

Less than two weeks left to get our lowest price on this Internet marketing event for publishers
… Continue

Is converting to online publishing a good excuse or good business model?

Are the days of old really gone, no more morning paper and cup a joe? Will all print publications convert to online subscriptions and RSS feeds? Well, if they haven’t started maybe they should.

In the last year, over 400 traditional newspapers, such … Continue

Download these three free white papers and sending more effective email newsletters and promotions.
… Continue

Produce high-quality content on web pages that are designed with semantics and standards compliance in mind
… Continue

Do you know how to blog but hesitate to call yourself a blogger?
Knowing how to blog seems to fly in the face of a time-honored tradition in newsletter, magazine and book publishing of working within an organization that controls whether your work gets published. … Continue

Build out a new social media strategy with Twitter.
Our Twitter for Publishers webinar skips the preaching and goes straight to the teaching!

… Continue

Incorporating social media strategy into your subscription sales may mean giving more away, but receiving even more in return
… Continue

One part BENEFIT and one part HOW-TO equals an intriguing and persuasive email subject line
… Continue

Claim your FREE digital copy of The 17 Best Email Subject Lines: Using the 17 Mequoda Email Subject Line Archetypes to Improve Your Average Email Open Rates now. … Continue

If you can’t get the number one ranking in Google for your desired keyword, partner with the online publisher that does
… Continue

Effective digital media strategy means building a multi-platform content Mequoda Media Pyramid
BLR.com is a Mequoda “best practice” multiplatform publisher, and its creator, Bob Brady, has been setting a standard for excellence and innovation since before we coined the term “Mequoda.”
… Continue

Last chance to save when you join us next Wednesday to learn about Twitter from BusinessWeek, Dream of Italy, and USAToday
… Continue

Define your social media strategy by learning exactly who is on twitter and what they’re tweeting about … Continue

Download these three free white papers and start building more effective landing pages
… Continue

How to start blogging for profit by transforming from publisher to blogger and vice versa
… Continue

Online publishing success begins with being an enthusiastic expert on your topic
… Continue