Many changes come to publishing websites. Some of these changes include more diverse ways of generating revenue while others focus on new plans for building bigger audiences and driving more
Content publishers using social media for distributing information want the most for their time and effort. We have seen Google and Facebook turn attention to publishers by offering article formats
Multiplatform publishing options continue to grow for digital publishers. Today we're looking new strategies being used by publishers for tapping into new revenue streams and audiences.
Today we begin with a look at Working Mother, which has seen a big growth in traffic since a recent digital strategy adjustment. Folio: reports, "Working Mother’s new digital strategy
Website redesigns come from Salon and ProPublica; Harvard Business Review utilizes new website tool
Content publishers who make website redesigns and try new tools as part of an evolving digital strategy
New report looks at the efficacy of ads on websites versus social; Huffington Post tries newsletter-only content strategy; Condé Nast rethinks digital website strategy
Which content strategy works best, ads on a
Multiplatform publishing organizations are twisting and turning around big changes
With industry changes taking place all over, throughout areas of technology and strategy, we’re frequently reporting on partnerships, reorganization, and diversification
Good news and bad news about mobile advertising for publishers; plus, learning more from high-level players
Mobile advertising for publishers is among the most important issues facing the digital magazine business,
Bullish 5-year study on digital magazine market shows record growth; plus, Forbes' focus on events
Monitoring the digital magazine market is a necessity for us to successfully help online publishers establish
As MediaShift puts it, "what advertisers want from B2B media is solid leads on potential customers for their products and services."
Not so long ago, web and digital magazines were considered
Over the past few years, publishers have been wringing their hands over the failure of digital advertising to come to their rescue as print advertising revenues continued to evaporate. You
We're starting the week off with a healthy dose of digital publishing news from both sides of the Atlantic: mergers & acquisitions, platform considerations, and personnel moves. We monitor industry
2015 is shaping up to be a busy year for Rodale publishing, the health and lifestyle leader always on the lookout for ways to maximize their digital magazine properties –
After turning Atlantic Media into a global force to be reckoned with, Justin Smith now has his sights set on Bloomberg digital reigning supreme more than one year into his
Howard Mittman is emerging as Condé Nast's fixer, as the former Wired publisher is now trying his hand at another of their brands – this time, with a heavy emphasis
We’ve certainly discussed the process of digital publishers using apps to share and sell magazine content. Of course, this isn’t the only way digital publishers can use apps to their
Who doesn’t remember the big fake checks being handed out in Publishers Clearing House commercials? It seems, however, that after years of speculations that Publishers Clearing House was operating a
Believe it or not, Playboy’s new editorial strategy for its digital editions is about written content.
With this change, it appears that Playboy’s focus is going to be more about
One of the most famous lists in media and entertainment has added to its wardrobe. Women's Wear Daily reports that the Vanity Fair Best-Dressed List finally has a dedicated website.
The New Yorker has shifted its digital strategy and will offer its new articles and archived content since 2007 free for three months before instituting a paywall. The free period
Two recent hires at Playboy Enterprises Inc. herald a renewed commitment to its digital properties, as Matthew Mastrangelo joins the publisher as its first Chief Revenue Office and Cory Jones
The 90-plus-page document is substantive, to say the least. It's the product of a six-month study on the part of a handpicked team tasked with navigating the Times' digital future
Michela O’Connor Abrams, president & CEO at Dwell Media, is no stranger to innovation. Launched in 2000 as a modernist design publication, Dwell is built on innovation in architecture, including
In recent coverage of the Digital Media Europe conference, you can almost picture publishing personnel gathering at the feet of Rebecca Miskin like acolytes on a grassy hill in ancient
Meredith’s print magazine Allrecipes is only a month old but expansion is already in the game plan. Bill Mickey writes, “After just one month in print, Allrecipes, the print extension
It looks like Time Inc. CEO, Joe Ripp is at it again. It's been revealed that People magazine will produce a two-hour special in a joint venture with Dick Clark
What do you when your website already publishes every word that appears in your premium print and digital publications for free? Um, well, uh … if you’re The Atlantic, you
My assignment last Friday was to review the app created by The Atlantic, a 156-year-old publication that was born from the minds of Boston’s intellectual elite – hardly a publication
Aside from three days of content on developing a digital publishing powerhouse, the Internet Marketing Intensive offers networking with like-minded digital publishers.
These networking opportunities have two major benefits:
The Internet Marketing Intensive is characterized by the comprehension of its parts
The Internet Marketing Intensive is a holistic program. It's designed to take all things digital, and put them in
Are you planning on a new start in the always-changing digital environment?
Developing an online business can lead you to financial independence through a growing medium. It can also lead to
Some content publishers are having a hard time with the changes that take place in the digital age. New advances arise before others can be mastered and managed properly. Is
A rare opportunity to learn from the best in digital publishing
Many publishers of digital media will spend their entire careers and never meet the stars of their industry, let alone
Need more ideas for better SEO? Search Engine Watch is a great place for endless amounts of info on all of your SEO needs. From tips on creating better content
Audience development is perhaps the most important skill digital publishers need to understand
Publishers are making great strides to get their digital magazine publishing up to par by offering single issues
With only one week to save and 12 seats left, Mequoda announces digital publishing luminary Jim Spanfeller as Bootcamp commencement speaker
Being a premier digital publishing event requires serious attention. Beyond
The Digital Publishing Bootcamp is characterized by the comprehension of all its parts
There isn't only one piece to digital publishing that has to be understood. From how your going
Order this new, 90-minute webinar on demand and experience a line-by-line look at a business plan template responsible for generating millions of dollars.
A clear example of the digital publishing’s profitability
Many publishers have been curious about the successes that digital publishing can create. We’ve presented you with some examples in the past, and
Legacy publishers have the opportunity to expand their brand by developing a magazine-centric URL structure.
In doing so, your magazine content can remain the center of your online activity, while
New Thinking Puts Spotlight on nOtice
We’ve come a long way from Paul Revere’s ride for dispensing community information. But the British are still coming, at least in terms of innovative
Stephen Reily of Vibrant Nation accepts the annual Mequoda Rocket Award, which honors the fastest growing Mequoda Gold Member website
September 20, 2011 (Waltham, MA)— The Mequoda Group awards growing special-interest
Know Your Objectives Before Becoming More ‘Social’
I came across an exceptionally good article the other day on a site called BNET, The CBS Interactive Business Network, titled “Want a Strong
Past attendees will tell you that editors, marketers and management professionals should attend a Mequoda Summit to get the full experience
Yesterday’s Mequoda Daily featured a conversation I had with Willie
7 sources that marketers, social media experts and digital strategy personnel monitor on a daily basis
Social media is effortlessly expanding. People of all ages have flocked to social networks so
