The home landing page is the first page someone sees when they type in your website address. The home landing page should tell the visitor exactly what you want them to do and how it will benefit them.
An Internet Hub is very robust, offering tons of useful information for free. It is designed to maximize online advertising inventory. State-of-the-art Internet Hubs offer users email newsletters, blogs, email alerts and RSS feeds that are all designed to directly and indirectly generate more page views and website revenue. … Continue Reading »
Organize email marketing campaigns by creating an editorial and promotional calendar that keeps editors on track and in line with email revenue goals
Successful Mequoda System Publishers understand that their websites exist primarily to build customer loyalty. They understand the website’s role in increasing their most valuable asset, which is their … Continue Reading »
Bristol, RI – September 29, 2009 – Get the latest Twitter advice in a new FREE special report from the Mequoda Group, a company that provides best practices for online publishers and marketers. In it they explain how a social networking and micro-blogging service can promote your digital publication and … Continue Reading »
Master your editorial management skills when you download our new toolkit for online editors
Online editors generally have pretty specific day-to-day responsibilities for the creation and deployment of content. Editors will send out at least one email newsletter a week, published in different formats, they’ll also create blog posts and build … Continue Reading »
Being a Mequoda System editor means following a regular, formal process that recasts the content of other media products.
As a Mequoda System Editor, or any online editor, you may have responsibility for developing content that is variously combined and disaggregated for four uses: emails, blog posts, free special reports and … Continue Reading »
Discover how to meet the challenges of 21st century online publishing with real-world, hands-on skills using free or low-cost software tools and reports.
… Continue Reading »
Now a free special report, Editorial Management Guidelines for Online Publishers, provides specific answers and recommendations that address your most pressing online publishing questions. … Continue Reading »
A free special report entitled Editorial Management Guidelines for Online Publishers provides specific answers and recommendations that address your most pressing online publishing questions. … Continue Reading »
How are website sponsorships funded? Does the sponsor pay on the number of clicks, the number of times a video is viewed, or simply the number of page views?
Where does your content originate?
Here is our editorial strategy for reusing, recycling, and repurposing content over multiple platforms
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Does this legacy publisher translate from print to online?
With so many newspapers going out of business, how has the Wall Street Journal not only survived but thrived? … Continue Reading »
Create an email newsletter that aligns your editorial content with your promotional message while serving the needs of your readers … Continue Reading »
Discover the value of using email newsletter templates to create single-topic email newsletters in which every component is aligned around the same theme.
Maximize revenue by using email newsletter templates to help focus on a single topic.
… Continue Reading »
Discover the step-by-step formula for developing landing pages with free products that convert casual website visitors into loyal email subscribers and paying customers when you claim your COMPLIMENTARY copy of Rapid Conversion Landing Page Optimization Guidelines: Eight Simple Steps for Creating High Performance Rapid Conversion Landing Pages that Maximize Email … Continue Reading »
SEO campaign management begins with creating a blockbuster free report.
Even if you follow a checklist of all the items required for a successful SEO campaign, you can achieve mediocre results if you don’t offer a highly desirable free download.
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Discover the secrets to creating and marketing webinars or audio conference programs that address customer interests and generate healthy profits. … Continue Reading »
How The Wall Street Journal has incorporated podcasting into its long list of media platforms, and the lessons for other publishers who want to make money podcasting
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The best online publishing management team is comprised of subject matter experts, Internet marketers and information technology professionals who share the common objective of maximizing customer lifetime value. … Continue Reading »
The Mequoda System Key Metric Dashboard is a proprietary Excel spreadsheet used by Mequoda System operators to “manage by exception” and make decisions by regularly reviewing a standard set of daily, weekly, or monthly reports. … Continue Reading »
Do you know how to blog but hesitate to call yourself a blogger?
Knowing how to blog seems to fly in the face of a time-honored tradition in newsletter, magazine and book publishing of working within an organization that controls whether your work gets published. … Continue Reading »
Effective digital media strategy means building a multi-platform content Mequoda Media Pyramid
BLR.com is a Mequoda “best practice” multiplatform publisher, and its creator, Bob Brady, has been setting a standard for excellence and innovation since before we coined the term “Mequoda.”
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Get mobile publishing strategies for usability, design and content distribution when you claim your FREE copy of Mobile Site Design for Content Publishers today! … Continue Reading »
A frank and earnest question from a respected colleague challenges us to create a new online document
Introducing the Mequoda Best Practice Guidelines, soon available to all Mequoda Summit 2009 attendees, Mequoda Pro Members and Mequoda Consulting Clients … Continue Reading »
Have you ever wondered why some publications — both print and online — enjoy a wealth of advertising support, while others — perhaps yours — barely show a respectable profit? … Continue Reading »
America’s Horse Daily
Artist Daily
Beading Daily
Business Management Daily
Canadian Living
Ceramic Arts Daily
Chefs Best
Computer World
Consumer Reports
Corporate Wellness Advisor
Crochet Me
Daily Word
Dark Daily
Faculty Focus
FuelNet
Gevestor
Golf Vacation Insider
Gryphon Daily
HR Daily Advisor
Investing Daily
Investor-Verlag
Johns Hopkins Health Alerts
Knitting Daily
Mein-Geschaeftserfolg
Mequoda Daily
MorningStar
Mother Earth News
Program on Negotiation at Harvard Law School
Quilting Arts
Radiology Daily
RCR Wireless
Safety Daily Advisor
Sekada … Continue Reading »
Rackspace LAMP Data Center Management -
Thousands of Rackspace customers run LAMP architecture for the development and deployment of optimal performance web applications. Our highly trained Mequoda team can manage this data center for you.
WhatCounts Email System Management -
WhatCounts offers email marekting solutions for companies with complete support for RSS, survey, … Continue Reading »
Dedicated Mequoda Systems Consultant-
Receive professional advice on numerous topics throughout the world of publishing and marketing from Don Nicholas.
Quarterly Best Practice Review Meetings-
Discover the best marketing and publishing practices uncovered by the Mequoda Research Team. These current practices are upcoming throughout each quarter to present you with the best possibilities. … Continue Reading »
Discover how to meet the challenges of 21st century online publishing with real-world, hands-on skills using free or low-cost software tools and reports.
We’re all familiar with the aphorism, “Give a man a fish and he will eat for a day. Teach a man to fish and he will eat for … Continue Reading »
Discover the best practices for online media management and Internet marketing strategy.
Mequoda Onsite Summit*
Experience an interactive workshop for online publishers, delivered with customization, exclusively for your organization
Description: Our two-day Mequoda Summit held publicly twice each year*, can be presented in its entirety at your location, with concentration on issues that … Continue Reading »
How to increase revenue per thousand emails sent
The Mequoda Email Performance Report measures your split tests to help maximize email revenue and profit
… Continue Reading »