Email newsletters typically consist of editorial content distributed through email on a regularly occurring schedule. Many email newsletters are free for recipients, although there are some that cost a premium price. Although email newsletters typically consist of editorial content, many utilize promotions as well, allowing for up-sells of aligned products directly in the email content.
Periodical publishers have historically considered content to be disposable—generated once for use in a periodical or book and then discarded. Publishers who use the Internet to recycle, reuse, and republish
It’s important that your email newsletter is delivered to the “inbox”, not the “spam” folder
If your email newsletter doesn't get delivered to the recipient’s inbox, the chances of it being
Learn email newsletter design best practices with our 10 Email Newsletter Design Best Practices: Create Impressive Email Newsletters with 40 Email Newsletter Tips on 10 Design Best Practices.
Vida y Salud is a blog about health and wellness for Spanish-speaking audiences
"I believe that, when it comes to blogging, we’re only seeing the tip of the iceberg – especially
We have found that many in the publishing industry today don’t want to be labeled “a publisher”. Having spent over 30 years in the publishing industry, Don Nicholas, our
A 90-minute tutorial with email marketing consultant Jeanne Jennings that explains the importance of email credibility and the steps all publishers need to take in order to maximize sales by
To Free or Not to Free? Ask Mrs. Fields What She Thinks About Freemiums
Your website is your chance at delivering a powerful first impression. If you've been playing your cards
Don’t keep making the same mistakes with email newsletter campaigns - learn from successful publishers what really works. Take it to the next level. Learn the key strategies for boosting
The 2009 Mequoda Hotlist is our annual listing of the fastest growing Mequoda System Publishers in America. The multi-media publishers in the Mequoda Hotlist are used by the Mequoda
Content marketing tips for online editors on tagging, targeting and titling online content
"Each information product in your brand portfolio can be used to supply content and drive traffic to your
An Internet Hub is very robust, offering tons of useful information for free. It is designed to maximize online advertising inventory. State-of-the-art Internet Hubs offer users email newsletters, blogs, email
Being a Mequoda System editor means following a regular, formal process that recasts the content of other media products.
As a Mequoda System Editor, or any online editor, you may have
Does this legacy publisher translate from print to online?
With so many newspapers going out of business, how has the Wall Street Journal not only survived but thrived?
Discover the value of using email newsletter templates to create single-topic email newsletters in which every component is aligned around the same theme.
Maximize revenue by using email newsletter templates to
How The Wall Street Journal has incorporated podcasting into its long list of media platforms, and the lessons for other publishers who want to make money podcasting
Effective digital media strategy means building a multi-platform content Mequoda Media Pyramid
BLR.com is a Mequoda “best practice” multiplatform publisher, and its creator, Bob Brady, has been setting a standard for
Have you ever wondered why some publications — both print and online — enjoy a wealth of advertising support, while others — perhaps yours — barely show a respectable profit?