Keyword Research

Learn the successful methods behind keyword research

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Learn how to build your keyword universe and conduct keyword research with the Google Keyword Tool … Continue Reading »

Gain immediate access to our free report Google Keyword Tool Basics and learn how to manage keyword research and build your keyword universe with the Google Keyword Tool … Continue Reading »

Last chance to sign up for our webinar on keyword research
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Tips on building a keyword universe
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Take a minute to add these 90-minute live and interactive webinars to your 2010 calendar!
Travel budgets have been cut significantly, but your employees still need education and training. Webinars are a great way to provide training to your entire staff for one low price, without the added travel costs or … Continue Reading »

Here are a few methods that are getting online publishers at 100% Google visibility by targeting niche terms with smaller search volume … Continue Reading »

Travel budget frozen? Take a trip to Mequoda Pro and get 13 on-demand seminars that will teach you the ins and outs of profitable online publishing … Continue Reading »

This week we’ve been at the Mequoda Summit in Boston, and covering it live just for you!
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Kim Mateus of Mequoda Group shows attendees how to write a rapid conversion landing page for free reports
Kim Mateus, Senior Partner here at the Mequoda Group led this session on keyword research and how to create landing pages using that keyword research.

Here are the steps that Mateus gave for writing … Continue Reading »

Here’s the official agenda of the Mequoda Summit that 70+ publishers have signed up for next week. Will you join them?
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Get ranked in Google and make search engines become your largest source of targeted website traffic! … Continue Reading »

Create an all-inclusive tag/keyword/glossary page so that your website architecture gives Google one single arrow to follow … Continue Reading »

Download these three free white papers and sending more effective email newsletters and promotions.
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Download these three free white papers and start building more effective landing pages
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Keyword research and search engine optimization thoughts for the long tail of keyword analysis … Continue Reading »

Discover how to meet the challenges of 21st century online publishing with real-world, hands-on skills using free or low-cost software tools and reports.
We’re all familiar with the aphorism, “Give a man a fish and he will eat for a day. Teach a man to fish and he will eat for … Continue Reading »

Educational Services Member Benefits
Become a Basic Mequoda Member and gain continuous access to free, valuable daily content and the chance to chat online with like-minded publishers and content marketers.
Mequoda Daily Email Newsletter
Mequoda Daily is a free daily email newsletter providing tips, strategies and case studies for content marketers looking to … Continue Reading »

Mequoda unlocks archived landing page reviews

We are happy to announce the release of more free content. Yes, now everyone will have access to content formerly part of the members only Mequoda Library.

One of the most popular topics searched at Mequoda.com is “Landing Page Templates”. In particular, our landing … Continue Reading »

Herndon Hasty gives publishers five ways to integrate SEO into the roles of your online editors
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A collection of great landing page optimization tips covering SEO, website design, A/B testing, and copywriting … Continue Reading »

It isn’t enough to know how to design a landing page, you should also understand why writing for the web is not the same as writing for print … Continue Reading »

Search engine optimization strategies for positioning your online publishing business against the market leaders
Analyzing a Google Visibility Report on your competitors website can help you go to market wisely. … Continue Reading »

Titling, categorization and tagging rules for online publishing with Wordpress blogs

When publishers pull apart their archived content and start putting it up on their blog, they have a variety of style options to choose from when posting.
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You know the drill: put on your link-building hat and drive website traffic! But why? … Continue Reading »

When the Mequoda Summit returns to Boston October 7-9, 2009, it will surely be a sellout. Don’t miss this opportunity to reserve your seat at the guaranteed lowest price.
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I suspect that 50 percent of Mequoda Daily readers should not be launching their own Mequoda System periodical website and daily email newsletter…
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Online publishers now have an opportunity to monetize an international audience.

Digital products that can be downloaded from your website are only the beginning. If you conduct live events, you should also consider the potential of your overseas customers. … Continue Reading »

If you’re an online editor or website designer, Blogging for Marketing 101 will show you how to monetize a blog with social media, web 2.0 strategies, and good old fashioned networking. Claim your FREE copy of Blogging for Marketing 101: Blogging Advice for Publishers Who Want to Learn How to … Continue Reading »

What it means to be content-driven, Google-friendly, email-centric and profit-minded.

What are the characteristics that publishers and marketers should think about when designing their online business? In our view of the online world, there are four primary traits that all successful online publishers have in common. … Continue Reading »

Why putting “quotes” around each term will help determine your keyword competition

A large part of what we teach in our keyword research process is how to look up keyword competition. Sure, if you have a website about gardening, you’d love to rank number one on the term “gardening”, or more … Continue Reading »

You can pay big bucks for SEO press release distribution, or you can learn how to do it yourself.

How can your press release compete with the thousands of press releases that go out every day? Well you can start by making them long-lasting in the eyes of search engines.

Posting press … Continue Reading »

What are some steps I can take to increase my email subscriber file?

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Duration: Approximately 45 Minutes

What this session is about:

What is the process for identifying, documenting and managing keywords for the editorial campaigns that should follow? In this session, you will learn how to research, analyze and monitor keywords while prioritizing online content development around those keywords to ensure they attract … Continue Reading »

Listen to your audience when making an eBook by doing keyword research, tracking your user activity, observing your competitors and just flat out asking them what they need. … Continue Reading »

All 17 Mequoda Pro training seminars currently available on-demand:
The Ultimate Guide to SEO Campaign Management 2010 — Using Free Content, SEO, PR and link Building to Drive Website Traffic and Build Email Circulation
Learn the latest techniques of SEO campaign management in this Mequoda SEO video training program or surrender website … Continue Reading »

Now you can ask any question about online publishing and marketing and receive a detailed answer from the Mequoda Pro Research Team and me for a little over 81 cents per day.
Introducing Mequoda Pro — the ultimate publishing support program — designed exclusively for experienced professionals who want to … Continue Reading »

Discover why we have transformed the Seventh Mequoda Summit and Internet Marketing Conference with step-by-step tutorials, expert power panels, advanced roundtables, and hands-on, interactive workshops. You get to choose.
Register early to customize your Mequoda Summit experience with the 10 sessions that best address your interests — from basic, to intermediate, … Continue Reading »

How Golf Vacation Insider Manages 75 Complimentary Special Reports and a Page #1 Ranking in Google on Almost All of Them. … Continue Reading »

Stephan Spencer, Founder and President of Netconcepts lists some helpful SEO tips and (mostly) free online tools … Continue Reading »

Choosing the Right Keyword Phrases to Attract Targeted Website Traffic and Using the Google Visibility Index to Track SEO Success … Continue Reading »

Discover why we have transformed the Seventh Mequoda Summit and Internet Marketing Conference with step-by-step tutorials, expert power panels, advanced roundtables, and hands-on, interactive workshops.
You get to choose. Register early to customize your Mequoda Summit experience with the 10 sessions that best address your interests — from basic, to intermediate, … Continue Reading »

Choosing relevant keywords for your rapid-conversion landing page will put you on page one and build your list by shaking hands with Google

In September 2007, we initiated a massive update to the original keyword research we had conducted when we launched Mequoda Daily in August 2005. Our plan was to … Continue Reading »

Optimize Your Marketing Mix … Continue Reading »

Leveraging Content and Keywords to Drive Targeted Website Traffic, Build Email Circulation and Sell Information Products … Continue Reading »

Choosing the Right Keywords to Attract Targeted Website Traffic

Don considers this “the new direct mail”. Keyword research and implementation is perhaps the most complex, yet effective way to drive the most search traffic to your website. The idea is that if you research your keywords and compare the search to … Continue Reading »

A few tips about Universal Search, optimizing video, link popularity and web analytics from the SES NY show … Continue Reading »

If you’ve never used this powerful technique, then fasten your seat belt, because creative copywriting is likely to challenge and change your beliefs about using the written word to sell information products!Claim your FREE copy of SEO Copywriting Secrets: Five Creative Copywriting Tips for Attracting, Engaging and Monetizing Customers! … Continue Reading »

Experts on Website Design and Website Usability Testing Can Disagree

“Never redesign your website,” says one of my esteemed mentors and colleagues.

Disturbing words, especially because, as a website design expert and information architect, I spend 50+ hours a week explaining to clients why and how they must redesign their websites. … Continue Reading »