Landing Page Template

Point visitors to a landing page that’ll benefit you
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8 essentials to consider while designing your landing page
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Four FREE white papers for creating and selling better information products
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Creating Landing Pages that Sell goes FREE and is now available as an instantly downloadable white paper
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Do you know how to write, design and create sales letter landing pages that convert visitors into buyers?Claim your FREE copy of Landing Page Handbook: Creating Sales Letter Landing Pages that Sell … Continue Reading »

This informative Mequoda webinar on creating and testing email subject lines explains the best practices for defeating email subject line spam filters and for tracking which email subject lines perform best for your products and services. … Continue Reading »

Four free white papers that will kick your landing page design and optimization skills into high gear!
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Now there is an easy way to learn the concepts, tips, tricks and techniques that will increase your landing page conversion rates by 30 to 50 percent. Claim your FREE copy of 12 Master Landing Page Templates: Maximizing Internet Marketing Conversion Rates By Using the Right Landing Page Template for … Continue Reading »

Kim Mateus of Mequoda Group shows attendees how to write a rapid conversion landing page for free reports
Kim Mateus, Senior Partner here at the Mequoda Group led this session on keyword research and how to create landing pages using that keyword research.

Here are the steps that Mateus gave for writing … Continue Reading »

The Rapid Conversion Landing Page Optimization Guidelines special report is full of landing page optimization tips including a step-by-step formula for developing landing pages with free products that convert casual website visitors into loyal email subscribers and paying customers.

The Mequoda Group reviewed over 100 rapid conversion landing pages to discover … Continue Reading »

Discover how to meet the challenges of 21st century online publishing with real-world, hands-on skills using free or low-cost software tools and reports.
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Download these three free white papers and start building more effective landing pages
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Discover the best practices for online media management and Internet marketing strategy.
Mequoda Onsite Summit*
Experience an interactive workshop for online publishers, delivered with customization, exclusively for your organization
Description: Our two-day Mequoda Summit held publicly twice each year*, can be presented in its entirety at your location, with concentration on issues that … Continue Reading »

Ten free whitepapers for turning your print publishing company into a successful online publishing company
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Mequoda unlocks archived landing page reviews

We are happy to announce the release of more free content. Yes, now everyone will have access to content formerly part of the members only Mequoda Library.

One of the most popular topics searched at Mequoda.com is “Landing Page Templates”. In particular, our landing … Continue Reading »

It isn’t enough to know how to design a landing page, you should also understand why writing for the web is not the same as writing for print … Continue Reading »

Make sure your landing pages answer this question for your users: “what’s in it for me?”
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Effective membership websites employ an access challenge landing page that teases users with a snippet of the content that awaits them beyond the turnstile.

Private, exclusive, premium and paid-only vs. visible, available and accessible. The conundrum for membership website has long been how to have it both ways.

The idea of a … Continue Reading »

Author landing pages showcase your talent and boost SEO

An author landing page is a page dedicated to a particular author or editor on a website, listing all the content written by an author, usually in reverse chronological order. These pages came into existence when publishers started noticing on their internal … Continue Reading »

Glossary Index landing pages capture user’s interest with specific terminology

A landing page is the first page a user sees when entering your site, and a user can enter and “land” almost anywhere. Therefore, every page on your website is a potential landing page, even the glossary index.

The glossary index … Continue Reading »

Rapid Conversion landing pages drive website traffic 24/7/365

When you think of a landing page, what do you picture? A single page, long copy, highlighted text, lots of bolding and italicizing, strong headline?

That’s one design for a landing page, most likely a rapid conversion landing page or email capture page. … Continue Reading »

FREE White Paper: Learn how to optimize every page on your site by downloading our FREE 12 Master Landing Page Templates white paper. … Continue Reading »

FREE White Paper: Learn how to optimize every page on your site by downloading our FREE 12 Master Landing Page Templates white paper. … Continue Reading »

Online publishers now have an opportunity to monetize an international audience.

Digital products that can be downloaded from your website are only the beginning. If you conduct live events, you should also consider the potential of your overseas customers. … Continue Reading »

PRESENTATIONS:

Online Market Analysis
Search Engine Optimization
Website Conversion Architecture
Landing Page Optimization
Online Content Management
PR & Link-Building
Email Newsletter Marketing
Digital Product Development
Internet Advertising Basics
Structuring Online Jobs
Key Metric Analysis
Business Plan Development

SPREADSHEETS:

Google Visibility Report
Email Performance Report
Email Circulation Calculator
Email Lifetime Calculator
Key Metrics Dashboard
Online Publishing Model
Link Building Lifetime Calculator

SEO Lifetime Calculator
Flora Daily Google Visibility Report
Dan Ambrose: Content Traffic … Continue Reading »

PDF DOWNLOADS:


Internet Strategy
Keyword Strategy
Website Strategy

Editorial Strategy 

Business Strategy
Email Strategy 

Reporting Strategy 

Organizational Strategy 

Business Planning

Launch checklist



SPREADSHEET DOWNLOADS:


Google Visibility Report
Email Performance Report
Email Circulation Calculator
Email Lifetime Calculator
Key Metrics Dashboard
Online Publishing Model

FREE REPORT DOWNLOADS:

10 Email Design Best Practices
12 Master Landing Page Templates
5 Deadly Membership Website Mistakes
Blogging for Marketing 101
Internet Business Models and … Continue Reading »

Why it’s critical to have one authority page, ideally a Rapid Conversion Landing Page, as the reservoir for all your internal and external link juice.

We often write about the importance of researching, documenting and managing your keyword universe. It’s a process you must pursue and manage with discipline if you … Continue Reading »

Use PDF files to improve your site’s landing page rankings with Google

Help build your niche brand with this eight-step link-building technique … Continue Reading »

February 2009 marks one of the select times where search engines help you index content yourself.

Earlier this month, Google told us “carpe diem on any duplicate content worries” in a blog over at Google Webmaster Central entitled “Specify Your Canonical”.

Before you go Googling “canonical” like I did, it means “reduced … Continue Reading »

New FREE White Paper: Rapid Conversion Landing Page Optimization Guidelines. ALSO, learn how to optimize every page on your site by downloading our FREE 12 Master Landing Page Templates: Maximizing Internet Marketing Conversion Rates By Using the Right Landing Page Template for the Job white paper. … Continue Reading »

New FREE White Paper: Rapid Conversion Landing Page Optimization Guidelines. ALSO, learn how to optimize every page on your site by downloading our FREE Creating Sales Letter Landing Page Templates That Sell white paper. … Continue Reading »

Creating websites that convert visitors to subscribers is the heart and soul of Internet database marketing

Making money online requires converting your casual website visitors into paying subscribers or customers. That means you must take all the traffic coming to your website and start relationships with those visitors that will eventually … Continue Reading »

SPREADSHEET TOOLS

Google Visibility Report
Email Performance Report
Email Circulation Calculator
Email Lifetime Calculator
Key Metrics Dashboard
Online Publishing Model
Link Building Lifetime Calculator

SEO Lifetime Calculator
Online Market Audit Sample
Article Release Guidelines
Digital Product Pyramid Sample
Online Editor Job Description

FREE REPORTS

10 Email Newsletter Design Best Practices
12 Master Landing Page Templates
5 Deadly Membership Website Mistakes
Blogging for Marketing 101
Digital Media Strategy … Continue Reading »

Aggregate, Extract and Summarize your existing content to create products that will build your email file.
One of the questions we get asked most often by our clients is: how to create those complimentary products that we give away in exchange for an email address. Some publishers don’t realize how … Continue Reading »

Three ways to build a meta tag page and how other publishers are using them
A meta tag page is a page that lists all the content a site has about a particular tag or keyword. The difference between a tag page and a topic page, is that a tag page … Continue Reading »

Download our new report (for free) and learn how to maximize your Internet marketing conversion rates by using the right landing page template for the job
A landing page is an indispensable component of your online marketing campaign. We define it as any webpage where you and your users begin a … Continue Reading »

Choosing relevant keywords for your rapid-conversion landing page will put you on page one and build your list by shaking hands with Google

In September 2007, we initiated a massive update to the original keyword research we had conducted when we launched Mequoda Daily in August 2005. Our plan was to … Continue Reading »

Leveraging Content and Keywords to Drive Targeted Website Traffic, Build Email Circulation and Sell Information Products … Continue Reading »

Choosing the Right Keywords to Attract Targeted Website Traffic

Don considers this “the new direct mail”. Keyword research and implementation is perhaps the most complex, yet effective way to drive the most search traffic to your website. The idea is that if you research your keywords and compare the search to … Continue Reading »

A few notes about link popularity from Debra Mastaler, President, Alliance-Link … Continue Reading »

The newest free report from the Mequoda Group

Looking for a crash course in landing pages? How about for free?

Well you’re in luck, Mequoda has a new free special report: 8 Master Landing Page Templates and When to Use Them. Just follow the link, submit your email address and the report … Continue Reading »

If you’ve never used this powerful technique, then fasten your seat belt, because creative copywriting is likely to challenge and change your beliefs about using the written word to sell information products!Claim your FREE copy of SEO Copywriting Secrets: Five Creative Copywriting Tips for Attracting, Engaging and Monetizing Customers! … Continue Reading »

Learn how one company is applying lessons from direct mail, and find out who won our Mequoda Summit Raffle for SIPA attendees

It’s widely known that direct mail campaigns are more successful when written with personalized information. Using the reader’s full name in the from-line or their job title in the … Continue Reading »

Even before the Internet took over our lives, there were marketers who made a great living offline promoting their products and consulting services.

One man, speaker/copywriter/consultant Dan Kennedy, was someone who took this “old school” knowledge and parlayed it into a strong cyberspace presence. The copywriters on my team have studied … Continue Reading »

The first thing you need to have to create great landing pages is a basic understanding of the seven types of landing pages used by Internet marketing professionals. With that in mind, we think your odds of increasing landing page conversion rates will definitely improve. … Continue Reading »