Online Publishing Business

Act now to immediately get the free eBook Internet Marketing Strategy from Mequoda Group. … Continue Reading »

Learn the latest techniques of SEO campaign management in this SEO video training program or surrender website performance and publishing profits to your competitors. … Continue Reading »

The Digital Media Strategy 2010: The Only 3 Ways to Make Money Online Now from the Mequoda Group is full of advertising tips online publishers can use to generate online advertising revenue and sell premium information products.

The Mequoda Group interviewed dozens of online publishers and content marketers with robust digital … Continue Reading »

This informative Mequoda webinar on creating and testing email subject lines explains the best practices for defeating email subject line spam filters and for tracking which email subject lines perform best for your products and services. … Continue Reading »

Invest 90 minutes and learn exactly how to conduct an effective SEO campaign, backed up by one full year of additional online Q&A support. … Continue Reading »

Read this new white paper and discover how in 2010, anyone with editorial content, or the capacity to create it, can become an online publisher … Continue Reading »

Learn How Smart Online Publishers Use Banners, Tex Ads, Sponsorships to Generate Online Advertising Revenue & Sell Premium Information Products (AKA: Paid Content) when you claim your FREE copy of Digital Media Strategy 2010: The Only 3 Ways to Make Money Online Now … Continue Reading »

Have you brought your online publishing business to terms with the fact that you are not alone in this digital ecosystem?
Have you also pondered whether everyone else is adapting more easily than you are?
… Continue Reading »

How Smart Online Publishers Use Banners, Tex Ads, Sponsorships to Generate Online Advertising Revenue & Sell Premium Information Products (AKA: Paid Cont … Continue Reading »

A higher website ranking and conversion rate are virtually guaranteed when you learn the secrets of using free reports to build email circulation. … Continue Reading »

Travel budget frozen? Take a trip to Mequoda Pro and get 13 on-demand seminars that will teach you the ins and outs of profitable online publishing … Continue Reading »

Get ranked in Google and make search engines become your largest source of targeted website traffic! … Continue Reading »

Learn the latest techniques of SEO campaign management in this Mequoda SEO video training program or surrender website performance and publishing profits to your competitors. … Continue Reading »

Space at our upcoming Mequoda Summit is dwindling and today is the deadline to register at our early-bird rate, so register today! … Continue Reading »

Create an email newsletter that aligns your editorial content with your promotional message while serving the needs of your readers … Continue Reading »

The Google Visibility Report (GVR) enables you to target, track and manage your SEO efforts and results. Over time, it will reveal whether your have correctly evaluated the risk of a particular SEO keyword target.

Perhaps most important, the GVR will enable you and your online publishing team to discover the … Continue Reading »

Come to Mequoda’s Online Publishing and Content Marketing Summit to discover the possibilities of an effective online publishing system when you model after publishers who are doing it right
If you’ve been thinking about the Mequoda Summit, or looking for the one conference you should attend this year that will ultimately … Continue Reading »

These key metrics create a dashboard that tells the publisher how fast the website is growing and how that growth is being powered by the website team’s efforts. … Continue Reading »

Less than two weeks left to get our lowest price on this Internet marketing event for publishers
… Continue Reading »

Last chance to save when you join us next Wednesday to learn about Twitter from BusinessWeek, Dream of Italy, and USAToday
… Continue Reading »

We travel dozens, hundreds, or thousands of miles to network, collaborate and build better online publishing businesses
… Continue Reading »

Discover how to meet the challenges of 21st century online publishing with real-world, hands-on skills using free or low-cost software tools and reports.
We’re all familiar with the aphorism, “Give a man a fish and he will eat for a day. Teach a man to fish and he will eat for … Continue Reading »

A case study on aligning your email newsletter strategy with the goals of your online publishing business
… Continue Reading »

Acting on the results of these five online publishing metrics will boost SEO, email conversion rates, and email revenue
… Continue Reading »

“Fifteen years into the online revolution, and the online publishing gold rush is just now starting to get really interesting.”
With the right tools for analyzing new markets, and the skills to use them wisely, the future is bright for smart online publishers and marketers.
… Continue Reading »

Search engine optimization strategies for positioning your online publishing business against the market leaders
Analyzing a Google Visibility Report on your competitors website can help you go to market wisely. … Continue Reading »

Start your Internet business model with a media pyramid that shows the hierarchy of your products and revenue
Are you in the process of writing a business plan for a new online venture, or an extension of an existing online business?

As you know, having an online portal for your information is … Continue Reading »

When the Mequoda Summit returns to Boston October 7-9, 2009, it will surely be a sellout. Don’t miss this opportunity to reserve your seat at the guaranteed lowest price.
… Continue Reading »

How to write a business plan with a five-year financial forecast
How large will your publishing business become, and how much of an investment will be required to build it out to maturity?
… Continue Reading »

I suspect that 50 percent of Mequoda Daily readers should not be launching their own Mequoda System periodical website and daily email newsletter…
… Continue Reading »

How does a book make our list of “Top 20 Online Publishing Books”?

Over the past couple of months, we’ve been busily scouring Amazon.com for books on the topic of online publishing. There are 5,000+ books on Amazon that one could read to better their online publishing business. … Continue Reading »

With advertising sales dropping, many publishers are considering charging for content. Will you?

After hearing Jim Malkin, CEO of SourceMedia spoke this week at FOLIO about how he intends to transform into a paid-subscription model, we thought now might be a good time to talk about membership websites and the Five … Continue Reading »

Maximize your subscriber file size with aggressive email conversion architecture.
Discover how to forecast and increase profits with the Mequoda Email Circulation Calculator.

Fundamentally, there are only two ways for any business to increase profits.

Want to make more money? Either increase the number of customers, or increase the average sale per customer. … Continue Reading »

All SEO keywords are not equally important—volume and competition matter!

The most effective SEO keyword strategy is to compete vigorously for top placement for the most popular keyword suggestions returned by the Google Keyword Tool for a given root keyword phrase (Primary Keyword Phrase). … Continue Reading »

Online Editor & Publisher Job Description 2009 – Setting Measureable Goals for your Online Team

In the more than three years since last we shared our goals and metrics for the Mequoda Daily team, the job description for our Online Editor has changed with the times (and the times have been … Continue Reading »

The hidden factors that can determine the success of live events, and how we chose Napa Valley for the Mequoda Summit

Of the nine proven methods used by successful publishers for making money online, the top of the pyramid—and the potentially most profitable—is live events.

If you have a loyal constituency of … Continue Reading »

How email newsletter contact frequency affects the annual value of an email newsletter subscriber

The online metrics of making your email newsletter yield more revenue

If he had been a consultant to our industry, the legendary Peter Drucker probably would have said something pithy like “measure your email revenue right, … Continue Reading »

Bring your online publishing business up to par with these two FREE white papers that will help you introduce new media into your online business model: Mobile Site Design Tips for Content Publishers and Tips for Creating a Successful Podcasting Series. … Continue Reading »

With the proliferation of MySpace, YouTube, FaceBook and similar social networking sites, you might be thinking about advertising on one of them. But what about incorporating social networking into your online publishing strategy. … Continue Reading »

You briefly mentioned using Myers Briggs to better understand your employees and/or co-workers. Can you talk a bit more about how you use this tool?

(more…) … Continue Reading »

How to cut through the clutter of data and create a useful website management dashboard with online metrics

More than 50 years ago, legendary management consultant Peter Drucker was telling American businesses like General Motors that they didn’t know how to count.

More specifically, he said, “if you can’t measure it, you … Continue Reading »

Learn how to communicate effectively and staff properly with the Myers Briggs MBTI personality test … Continue Reading »

Infopreneur (information entrepeneur) is a relatively new buzz word. Good news if your in the online publishing business. So what does it mean? Basically, an infopreneur sells information and information products such as, but not limited to: … Continue Reading »

How Google chooses to rank sites on broad phrases like “investing advice”. … Continue Reading »

Now you can ask any question about online publishing and marketing and receive a detailed answer from the Mequoda Pro Research Team and me for a little over 81 cents per day.
Introducing Mequoda Pro — the ultimate publishing support program — designed exclusively for experienced professionals who want to … Continue Reading »

Vertical search engines, directories, PPC, paid inclusion, oh my! A list of the ways that building and using search engines can effect your online publishing business. … Continue Reading »

Mequoda Summit attendees leave with the most robust and inspirational take-aways out of any online publishing conference out there. We know this because attendees tell us all the time!
The sessions you’ll attend at the Mequoda Summit aren’t your run-of-the-mill sporadic conference sessions. Each session at the Mequoda Summit focuses on … Continue Reading »

Can you really master Web 2.0 if you haven’t gotten the fundamentals of Web 1.0? Here are 6 steps picked up at the Web 2.0 Expo this week in NYC that will help bring your brand up to par before Web 3.0 approaches. … Continue Reading »

An email to download your free white paper is on its way!

We’re happy to have you as a new subscriber to the Mequoda Daily and we hope our newsletter helps point your online publishing business in the right direction.

Topics you’ll see covered in our newsletter include:

Search engine optimization
Social media marketing
Email … Continue Reading »