Tips From Speakers Coming to SIPA Munich
In just over a month, SIPA Munich 2011 takes center stage. Set for April 6-8, the conference celebrates and delves into the international strands
Learn how to successfully manage digital transformation at the Mequoda Summit West 2011
In the Mequoda Daily yesterday, I discussed the direct connection between the USPS and the publishing industry. A
SIPA Munich Spans Globe for Latest Ideas
It’s less than two months until the SIPA Munich 2011 Conference, April 6-8, in Munich, Germany. The Conference features an array of interesting speakers
Trends That Publishers See Coming Your Way
Here is our quarterly review of trends or paths that your fellow publishers and colleagues want to lock onto in the coming months.
1. Rick
New Twitter stats from CES show how mobile is important to the social media company
The Consumer Electronics Show, also known as CES, wrapped up yesterday, January 9th in Las Vegas,
New evidence that subscription website models are valuable
We’ve discussed it before. Online consumers are willing to pay for content online, especially if it’s premium content.
The days of assuming everything online
New System Prices Tickets Based on Many Factors
Funny how we find out about things. I was carefully reviewing the TV channels last night as a guy is prone to do—women
The “iPadification” of mobile apps
We have been talking about the impact devices like the iPad will have on the online publishing industry since the tablet device was released.
These changes won’t
Popularity of content marketing and branded content are on the rise and the iPad may play part in this equation
As the end of 2010 comes nearer, let’s take a look
Don't just pay attention to the email marketing experts - pay attention to the email delivery experts too!
In addition to this here Mequoda blog, there are some hidden gems that
A more encompassing media pyramid adds delivery platforms and requires additional product development.
As we review our product portfolios and media strategies for the 44 benchmark Mequoda Systems we regularly follow,
These statistics will interest online publishers if they aren’t already knowledgeable of them
Did you know that 44% of people are getting news from mobile devices, email, social, networks and podcast?
LinkedIn Career Explorer combines social media and recruiting
Career Explorer on LinkedIn is a valuable new tool that matches up college graduates who are looking for full-time jobs or internships and
Trends That Fellow Publishers See Coming Your Way
Ten SIPA members spotlight a trend or path that they see a need to lock onto in the coming months.
1. Lucretia Lyons, President,
Insight from Jeanniey Mullen and Don Nicholas from the Mequoda Summit Boston 2010
I catch a case of slight chills when writing this article about modern parameters of content marketing. Why?
Awards Finalists Start the Creative Juices Flowing
The finalists for min’s Editorial and Design Awards were announced today, and it provides a good chance to look at some of the best
Online publishing means that you give things away and it won't cost you or your visitors an extra dime
Why are printers so cheap? Because printer manufacturers know that for the
Soaring success in the online publishing industry deserves to be rewarded…
The Mequoda Rocket Award is given away each year to one of America’s fast growing online publishers.
As the name implies,
Your Pass to Building Profitable Subscription Websites
When you log onto MLP Profits, you immediately see substance—and potential. (MLP stands for Master Limited Partnerships.) The substance lies in the weekly articles
Discover the “Holy Grail” of the periodical publishing industry. Learn the secrets to publishing profitable subscription websites from Phil Ash and Don Nicholas.
Karen Piontkowski, Founder and President, Direct Answer, Inc.
Katie Rogers, Vice President, Direct Answer, Inc.
Editor’s Note: We give you a pre-Labor Day special today of two-for-the-price-of-one.
SIPA: What was your first job
Tips From SIPA UK Conference Become Session Starters for Miami Meeting
David Foster, CEO of BVR in Portland, Ore., sat in on the marketing directors' roundtable at July’s SIPA UK Conference
Add a few Facebook best practices to your social media strategy
Many companies are jumping on the Facebook bandwagon and creating pages for their publications and blogs on Facebook. There are
Some are amazed at the quick emergence of digital content; others saw it coming for years. Where will it lead?
Why is it that human beings love to theorize about the
Amir A. Khosrodad, President, Cranium Softworks, Silver Spring, Maryland
SIPA: What was your first job out of college and how did you get into this business?
KHOSRODAD: My first job out of
People Magazine Thinks Not
It’s funny. When everyone first thought that online subscriptions were a good idea, they coupled print and online subscriptions. It just made sense. When people are asking
Two different sources predict iPad sales will be higher than originally thought. Why is this, and what’s it mean for the online publishing industry?
A few weeks ago, Sarah Rotman Epps
And three components to building a multi-platform brand that you may want to utilize
While writing this, I am reminded of the lemming myth. I’m sure you may have heard it
Tom Lynch, CMO, Astek Consulting
SIPA: What was your first job out of college and how did you get into this business?
LYNCH: First job out of college: Selling "plain paper" copiers
Our new Digital Media Podcast provides an example of the Mequoda Summit experience
Download our Mequoda Summit Digital Media Podcast: A Dozen Minutes from the Mequoda Summit 2006 now
It's the time
Interactive arts and crafts meets a digital format at Interweave. Interweave, the world’s leading online and offline resource for artists and crafters announced its new digital content product this week.
With
This 90-minute seminar co-produced by Mequoda and SIPA, could change forever the way you structure online ad sales. Think of it as your blueprint for driving more revenue online.
