Rapid Conversion Landing Pages

Ways to enhance your Mequoda System
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Now there is an easy way to learn the concepts, tips, tricks and techniques that will increase your landing page conversion rates by 30 to 50 percent. Claim your FREE copy of 12 Master Landing Page Templates: Maximizing Internet Marketing Conversion Rates By Using the Right Landing Page Template for … Continue Reading »

A higher website ranking and conversion rate are virtually guaranteed when you learn the secrets of using free reports to build email circulation. … Continue Reading »

One take-away from this in-depth session on landing pages and website conversion architecture, were all the different types of ads and placements that publishers can place on their site
“Email Conversion Rate (ECR) is a direct driver of email circulation,” said Don Nicholas, explaining the importance of collecting email addresses from … Continue Reading »

The Rapid Conversion Landing Page Optimization Guidelines special report is full of landing page optimization tips including a step-by-step formula for developing landing pages with free products that convert casual website visitors into loyal email subscribers and paying customers.

The Mequoda Group reviewed over 100 rapid conversion landing pages to discover … Continue Reading »

SEO experts tell all about using free reports to build email circulation … Continue Reading »

Being a Mequoda System editor means following a regular, formal process that recasts the content of other media products.
As a Mequoda System Editor, or any online editor, you may have responsibility for developing content that is variously combined and disaggregated for four uses: emails, blog posts, free special reports and … Continue Reading »

Get ranked in Google and make search engines become your largest source of targeted website traffic! … Continue Reading »

Build a valuable database by using your website to offer free reports that convert casual visitors into email subscribers … Continue Reading »

Discover the step-by-step formula for developing landing pages with free products that convert casual website visitors into loyal email subscribers and paying customers when you claim your COMPLIMENTARY copy of Rapid Conversion Landing Page Optimization Guidelines: Eight Simple Steps for Creating High Performance Rapid Conversion Landing Pages that Maximize Email … Continue Reading »

Rackspace LAMP Data Center Management -
Thousands of Rackspace customers run LAMP architecture for the development and deployment of optimal performance web applications. Our highly trained Mequoda team can manage this data center for you.
WhatCounts Email System Management -
WhatCounts offers email marekting solutions for companies with complete support for RSS, survey, … Continue Reading »

Discover how to meet the challenges of 21st century online publishing with real-world, hands-on skills using free or low-cost software tools and reports.
We’re all familiar with the aphorism, “Give a man a fish and he will eat for a day. Teach a man to fish and he will eat for … Continue Reading »

A collection of great landing page optimization tips covering SEO, website design, A/B testing, and copywriting … Continue Reading »

An affordable link-building strategy: Use downloadable content to increase inbound links and build online friendships
Search engine optimized Rapid Conversion Landing Pages convert casual visitors into loyal email subscribers.
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Duration: Approximately 60 Minutes

What this session is about: Discover how to use free reports and search engine optimized rapid conversion landing pages to increase inbound links and build online friendships.
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Keyword rankings and search optimization result from deliberate website architecture
The simple website architecture requirement that virtually guarantees your offer will be found and indexed highly by Google
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Glossary Index landing pages capture user’s interest with specific terminology

A landing page is the first page a user sees when entering your site, and a user can enter and “land” almost anywhere. Therefore, every page on your website is a potential landing page, even the glossary index.

The glossary index … Continue Reading »

Rapid Conversion landing pages drive website traffic 24/7/365

When you think of a landing page, what do you picture? A single page, long copy, highlighted text, lots of bolding and italicizing, strong headline?

That’s one design for a landing page, most likely a rapid conversion landing page or email capture page. … Continue Reading »

When the Mequoda Summit returns to Boston October 7-9, 2009, it will surely be a sellout. Don’t miss this opportunity to reserve your seat at the guaranteed lowest price.
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Online publishers now have an opportunity to monetize an international audience.

Digital products that can be downloaded from your website are only the beginning. If you conduct live events, you should also consider the potential of your overseas customers. … Continue Reading »

Why it’s critical to have one authority page, ideally a Rapid Conversion Landing Page, as the reservoir for all your internal and external link juice.

We often write about the importance of researching, documenting and managing your keyword universe. It’s a process you must pursue and manage with discipline if you … Continue Reading »

Landing Page Optimization: The value of A/B split testing for increasing response

This publisher’s “winning” titles routinely generate 50 percent more sales than the “losing” titles.
It was enough to make an experienced copywriter groan…

I have more than 25 years of experience as a direct response copywriter, but I recently had a … Continue Reading »

February 2009 marks one of the select times where search engines help you index content yourself.

Earlier this month, Google told us “carpe diem on any duplicate content worries” in a blog over at Google Webmaster Central entitled “Specify Your Canonical”.

Before you go Googling “canonical” like I did, it means “reduced … Continue Reading »

Please explain more about the “free on free” offer that you recommend.

(more…) … Continue Reading »

Creating websites that convert visitors to subscribers is the heart and soul of Internet database marketing

Making money online requires converting your casual website visitors into paying subscribers or customers. That means you must take all the traffic coming to your website and start relationships with those visitors that will eventually … Continue Reading »

All 17 Mequoda Pro training seminars currently available on-demand:
The Ultimate Guide to SEO Campaign Management 2010 — Using Free Content, SEO, PR and link Building to Drive Website Traffic and Build Email Circulation
Learn the latest techniques of SEO campaign management in this Mequoda SEO video training program or surrender website … Continue Reading »

Now you can ask any question about online publishing and marketing and receive a detailed answer from the Mequoda Pro Research Team and me for a little over 81 cents per day.
Introducing Mequoda Pro — the ultimate publishing support program — designed exclusively for experienced professionals who want to … Continue Reading »

Being content-driven, google-friendly, email-centric and profit-minded makes for a best-practice website … Continue Reading »

Discover why we have transformed the Seventh Mequoda Summit and Internet Marketing Conference with step-by-step tutorials, expert power panels, advanced roundtables, and hands-on, interactive workshops. You get to choose.
Register early to customize your Mequoda Summit experience with the 10 sessions that best address your interests — from basic, to intermediate, … Continue Reading »

How Golf Vacation Insider Manages 75 Complimentary Special Reports and a Page #1 Ranking in Google on Almost All of Them. … Continue Reading »

Identify the percentage of inbound links coming to your conversion pages versus your home page … Continue Reading »

Building an internal linking strategy with your downloadable products will increase visibility and conversions … Continue Reading »

Text Links are links in editorial or navigation that lead to a Rapid Conversion Landing Page and are the best form of persistent conversion architecture. They are subtle, yet very effective ways to drive traffic to your Rapid Conversion Landing Pages with the ultimate goal of increasing your email database … Continue Reading »

Rapid Conversion Landing Pages are used to entice a user to enter into a low-risk (AKA low-friction) transaction. This type of landing page is used when there is no cost to the user (a free offer) or when payment is delayed and includes options (a bill-me later offer). … Continue Reading »

From the desk of Don Nicholas — Managing Partner, Mequoda Group, LLC
Discover the Revolutionary Internet Marketing System That Can Double Your Online Revenues Every 12 Months
Dear Colleague:

In August 1999, Rosemary Gardner* was a successful author, newspaper columnist and newsletter publisher. At age 47, she had worked long and hard to … Continue Reading »

How to build top level conversion architecture that will increase conversion rates and boost sales … Continue Reading »

Should your internet marketing system include earned media?

Email circulation and revenue per email subscriber are the two key metrics for every Mequoda Marketing System. The first priority for system operators is building email circulation. The goal is to attract as many subscribers as possible to the free email newsletter and … Continue Reading »

The Internet Hub is a one of seven Mequoda Website Archetypes discovered by reviewing more then 2000 media websites. Like all Mequoda Website Archetypes, it has a limited set of core functions that make it efficient for completing a limited group of user tasks that are key to the success … Continue Reading »

Vanity URLs should unique, relevant, and support your brand or message.

We know it’s a short week, but this week we’re going to focus on optimizing your URLs. Today, we’re focusing on vanity URLs. If you’re doing any sort of Internet marketing, you are investing in vanity URLs for your: … Continue Reading »

Your online marketing campaign is worthless if you don’t secure the email addresses of visitors to your website and get their permission to follow up with them.

We’ve all heard the phrase a thousand times, since the dawn of postal direct response marketing, “the money is in the list.”

Make no mistake … Continue Reading »

Requesting an email address in exchange for permission to send additional offers

Dedicated landing pages are hardcore, direct response pages. Their only goal is to get the user to complete a transaction.

Dedicated landing pages are designed to receive targeted website traffic and convert users into buyers or subscribers. They can coincidentally … Continue Reading »

Glossary and directory landing pages succeed when they provide users the information they seek—either a definition or a link to an article or product.

A glossary landing page, as the name suggests, is a glossary on a website that lists dictionary-like definitions of words, phrases or concepts.

Glossary landing pages attract traffic … Continue Reading »

Use this simple process to make your Internet marketing system a continuous improvement machine that produces ever-increasing revenue and profit

About 80 to 100 times a year, I get hired to audit or review the Internet marketing strategy for a publisher who has a website that is making money. The goal … Continue Reading »

This Mequoda System operator has focused on creating loads of free products to increase email newsletter subscriptions

If you’re a golfer that routinely gets tired of playing the same course in town then you should be subscribed to Golf Vacation Insider. This Mequoda System was created not just for golfers, but … Continue Reading »

Online marketing works best with a solid foundation that builds lists

To have a solid online business, you need a solid online marketing system.

How solid is your online marketing? Is it really a system? Or is it just a few disjointed tactics?

A true marketing system is a concerted effort that acquires, … Continue Reading »

Landing pages should convert targeted website traffic. That means having an organized system that matches the user with the right landing page.

The more targeted the landing page, the better the chance of conversion.

Your landing pages are the first place users encounter your website, so choose and design them well. … Continue Reading »

Promotional codes are an inexpensive way to identify what is working for your online business and what needs to be changed.

Metrics are vital to knowing if you are reaching your audience. Detailed metrics are increasingly available in the digital world, but with so many channels for reaching users, and with … Continue Reading »

How email newsletters, conversion architecture and incentives will help build your audience.

Online marketing expert and ecommerce guru Andrew Palmer ran a campaign last year to build subscriptions to Agora’s free email newsletter, The Daily Reckoning. Palmer tested a self-titled “free on free” offer that gave every user who signed up … Continue Reading »

Mequoda views Internet Hubs as one of the most important website archetypes available to a publisher. Without a well-designed, well-marketed Internet Hub, an online publisher is forced to rely on other websites and other media to drive targeted website traffic. … Continue Reading »

What is a landing page?

Some say “it’s the first page someone sees on your site”. Others say “it’s a webpage viewed after clicking a link in an email.”

We’ve also heard it referred to as “a specific page a visitor reaches after clicking a search engine listing” or “a location a … Continue Reading »