Predictions for a booming industry
Mobile was huge in 2010.
The devices themselves became more technologically advanced as they got faster and more powerful. Many companies released “smartphones” to adequately fill the
Predictions for the coming year
Think back over 2010. What sticks out in your mind?
Was it the release of the iPad, which may come to fruition for online publishers in 2011
The “iPadification” of mobile apps
We have been talking about the impact devices like the iPad will have on the online publishing industry since the tablet device was released.
These changes won’t
The models that have been working for tablets thus far
Since tablet devices are a new breed of technology, not too much is known about them so far.
This includes ways online
Popularity of content marketing and branded content are on the rise and the iPad may play part in this equation
As the end of 2010 comes nearer, let’s take a look
How many tablets do you think will be sold this year?
Whatever tablets are used for, be it business purposes or the personal consumption of content, the trend is expected to
This free podcast from Mequoda Group discusses the various types of websites that publishers can build, which includes subscription websites.
(Nationwide)---There are a variety of website archetypes that can be utilized
A more encompassing media pyramid adds delivery platforms and requires additional product development.
As we review our product portfolios and media strategies for the 44 benchmark Mequoda Systems we regularly follow,
It’s been 6 months since the iPad was released; has it left a mark yet?
You won’t see everyone walking down the street with an iPad on an afternoon walk. However,
And technology is allowing this to happen
I wrote an article a number of months back discussing the record industry. As I see it, and many would agree, it’s a flawed
Content bundles are strategic components some publications are utilizing; are they worth it and do they intrigue you?
If you tune in to the Mequoda Daily often, and I hope you
The revolution is being televised…on digital readers
The Harrison Group and Zinio announced the results of a national consumer survey this week. According to the press release, the survey was designed
Publishers want to sell subscriptions and Apple wants to sell iPads; see how the two can work together
Pundits covering the iPad have been saying that Apple is not allowing publishers
First impressions are important; use this information to adjust your website strategy
We have all experienced websites that make you cringe. They can do so in a number of ways, but
Listen to the new media trends: a podcast listener is worth his weight in gold
Listen, let's be honest. All the buzz about podcasts sort of fizzled over the past year
Insight from Jeanniey Mullen and Don Nicholas from the Mequoda Summit Boston 2010
I catch a case of slight chills when writing this article about modern parameters of content marketing. Why?
The newspaper’s publisher and chairman stated it will happen, the date is to be determined
I read today on Mashable that Arthur Sulzberger Jr., the publisher and chairman of The New
3 revolutionary apps
Some technological devices are for consuming content, and others are for creating it. It’s safe to say that the iPad was created for those who want to consume
The value found at live events is greater than many expect
How do you react when your boss tells you to pack a bag and prepare for an industry-focused conference a
In addition to a new experience for content users and content producers alike
When I think about new technology, the words “smaller” and “faster” pop into mind. One of the turning
People Magazine Thinks Not
It’s funny. When everyone first thought that online subscriptions were a good idea, they coupled print and online subscriptions. It just made sense. When people are asking
The market will become more competitive, prices will drop and more media-rich content will be available
The invasion of the tablet will not be short lived. In fact, companies are already
Two different sources predict iPad sales will be higher than originally thought. Why is this, and what’s it mean for the online publishing industry?
A few weeks ago, Sarah Rotman Epps
An app publishers can learn from
Tablets are predicted to be more popular than desktop computers and netbooks by the year 2015. That’s to say that more people will be buying
The numbers of tablets and digital readers will soar in the coming years
Forrester Research has predicted that there will be 57 million tablets sold by the year 2015, with a
[question]
Since the Apple Tablet is so expensive, do you see 3g carrier subsidies to help mitigate costs and promote market saturation?
[/question]
[answer]
Industry analysts are pretty much dead split on this topic.
[question]
Let's talk about iPhone as an e-reader… and the hurdles to publishing there vs other platforms.
[/question]
[answer]
The biggest hurdle is the size of the screen. The second hurdle is how you’re
In 90 minutes, you’ll discover the state of the eReader industry and how you can join the pool of innovative publishers who have already starting reaching their customers on this
The Kindle Wireless Reader has forever changed online publishing, for the better?
Ever wonder how many Kindles has Amazon sold to date? Apparently, that is the million dollar question.
