Usability Tests

Get mobile publishing strategies for usability, design and content distribution when you claim your FREE copy of Mobile Site Design for Content Publishers today! … Continue Reading »

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Mequoda Daily Email Newsletter
Mequoda Daily is a free daily email newsletter providing tips, strategies and case studies for content marketers looking to … Continue Reading »

17 Usability, Card Sorting, A/B and Multivariate Testing Tools from Sandra Niehaus
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Supplement your analytics with some cool visuals from online heatmap tracking tools

When I was at my Google Analytics training in Montreal this past December, there was only one thing our Google Analytics coach thought could really be improved in terms of the website analytics package. This is the site-overlay feature. … Continue Reading »

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If you are a publisher, content producer or content marketer searching for a simple yet comprehensive way to create, build and maintain long, lasting and profitable audience and customer relationships, your search may be complete.

Mequoda Group is the global users group for content marketers … Continue Reading »

Telling users who you are and what you do with your tagline or welcome blurb front and center … Continue Reading »

Mobile usability tests encourage distractions and an unstable environment. Like any website you’ll ever build, there is a need for usability testing. Building a site for mobile users is like shooting in the dark unless you know what they’re looking at and what they’re viewing it on. … Continue Reading »

Identifying and prioritizing your usability lab results is the most interesting and valuable part

Once you conduct your usability lab, it will become very obvious to you very quickly, which areas need improvement. More often than not, there will be more than one user who will experience frustration with certain … Continue Reading »

Paper Prototyping

If you are only testing usability AFTER your site has been developed, you are only looking for validation, not actual usability. But how can you test a website that has not even been written in a line of code so far? … Continue Reading »

How to prepare a usability lab for several different types of studies. Usability testing is a controlled experiment that tests the architecture and user-friendliness of your website. Reasons why businesses conduct usability tests are often to provide feedback to information architects and designers. … Continue Reading »