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Tag: Website Business Models

The Most Profitable Subscription Website Business Models

Coming up with the right subscription website business model(s) is usually the biggest stumbling block for those wanting to get into this business.

Choosing your content focus is a business-critical decision, as the focus you choose pretty much dictates your chances of success with a subscription website. However, more serious than the focus on content for

What Is a Mequoda Subscription Website Portal?

A Mequoda subscription website Portal generates value from both users and sponsors
Mequoda has guided the development of more than a 300 successful niche media websites on a wide variety of niche media topics. Our best practice is to pair a free subscription website Portal with any premium subscription business model like a magazine or newsletter.

When you charge

Creating Passive Income and Recycling Content as a Multiplatform Publisher

How to create new products and passive income from old products as a multiplatform publisher

One of the most interesting rodents on the planet is the grasshopper mouse, native to the US and Mexico, which has a bit of a superpower: it’s impervious to venom. Also, it’s a carnivore. So it dines on venomous centipedes, scorpions

The Portal Content Business Model Turns Strangers Into Subscribers

Portals are seen most often because not only are they a profitable model on their own, they’re also intended to build and feed an audience for affiliated premium subscription websites. They are specifically designed for SEO, email marketing, list building, lead generation and building engagement and loyalty. It’s a Mequoda best practice to build a portal for every subscription website we create.

2017 Resolutions for Multiplatform Publishers

Multiplatform publishers should explore new ancillary business models in 2017

In stock investing, most long-term investors agree that you need a diversified portfolio to succeed. If one sector takes a hit for a couple years, the other sectors will keep you afloat. Over the last decade, I know more than a few publishers who would have

Mequoda’s Top Subscription Website Publishing Posts of 2016

Our most-read subscription website publishing posts of last year show an interest in building profitable subscription websites and improving the usability and site speed of existing websites.
In 2016, toward the end of the year it was made abundantly clear to publishers they would need to focus on more simple site design with faster loading times.

Mequoda’s Top Multiplatform Publishing Posts of 2016

Our top-read multiplatform publishing posts of last year show an interest in native advertising and publishing expansion

This year has been a huge time of change in publishing, and we’re excited to see that much of that change comes in the form of multiplatform publishing. Even the most hesitant publishers have started to adopt new subscription

The Art of Writing Killer Inline Text Ads to Build Email Circulation

Although a text ad could refer to any ad consisting of text, we’re currently referring to those that are part of your conversion architecture. These ads are placed in the dead center of all your articles and invite your website visitors to download a free product that will get them on your email list.

11 Profitable Content Business Models Publishers Are Using to Boost Online Revenues

Coming up with the right content business model(s) can be the biggest stumbling block for those looking to grow a publishing business.
Choosing your content focus is a business-critical decision, as the focus you choose pretty much dictates your chances of success with multiplatform publishing. However, more serious than the focus on content, is the business

How Successful Subscription Based Websites Do Marketing

No publisher can hope to have a successful subscription based website without getting the marketing right. So if you have, or plan to launch, one of our three subscription website business models – a portal, magazine website or newsletter website – it’s worth studying the winning strategies used by savvy publishers, including, of course, our own clients.

How to Prioritize Building New Website Business Models

Before building out new website business models, inventory your existing content assets

Author and efficiency expert Stephen Covey writes about how difficult it is to reach goals that you don’t have. “Begin with the end in mind” is our personal mantra for every Mequoda System we start.

Publishing websites for magazines and newsletters are like Swiss Army

The Best Subscription Business Models Are Based on Your Minimum Information Unit

As we always say, a publisher’s minimum information unit (MIU) is the bedrock on which the best subscription business models are built. Any online publisher who doesn’t bother to understand and identify his MIU cannot choose the appropriate subscription website archetype, and, in turn, will be simply guessing at how to be a publishing success.

Why do we say this? Because of all the website business models we’ve identified, the single characteristic which determines how you run your business is that MIU.

10 Top Subscription Website Publishing Posts of 2015

Our most-read subscription website publishing posts of 2015 reveal a desire for better understanding of building, publishing and pricing subscription websites
This year in our Subscription Website Publishing articles we’ve tackled everything from choosing profitable subscription models, to choosing the best colors and fonts for your redesign, and pricing your subscription websites appropriately. However, there are a

What Is a Subscription Website?

Subscription website business models have evolved exponentially in just a few years
Once upon a time, there were a few different versions of subscription websites that Mequoda defined. We wrote about them, analyzed them, and built them for our clients.

Over time, we watched new versions of subscription websites come into being. So we revised our naming

The 8 Characteristics of a Subscription Website

Each subscription website business model we write about has a distinct combination of characteristics
When Mequoda writes about subscription website business models, we always include a chart that outlines eight different characteristics of the different models. As far as we know, we’re the only ones writing at length about publishers’ website architecture, much less going into

The Mequoda Lead Generation Website Business Model

Portals are seen most often because not only are they a profitable model on their own, they’re also intended to build and feed an audience for affiliated premium subscription websites. They are specifically designed for SEO, email marketing, list building, lead generation and building engagement and loyalty. It’s a Mequoda best practice to build a portal for every subscription website we create.

Why Subscription Website Business Models Are Ideal for Every Publisher

A magazine or newsletter subscription site paired with a portal subscription website leads to publishing success
If you’ve been reading this blog long enough, you’re quite familiar with the Mequoda Method for multiplatform publishing success. You may even understand the acronym that sums it up: ACEM, which stands for:

Attract new visitors to your site organically.
Convert those

The Mequoda Classroom Website Business Model

The classroom website is one of 10 website business models that Mequoda currently supports. There are six premium (paid) archetypes, including the classroom model, and four affinity (free) archetypes.

The Mequoda Community Subscription Website Business Model

Some of the most successful publishers let their users generate more than 99 percent of their content. The publishers who can do this become masters at building communities that draw users to both read and post.

Out of the 16 website business models that Mequoda currently monitors, the community subscription website archetype is the only one where the publisher relies on its community to create the content. There are six premium (paid) archetypes, and four affinity (free) archetypes. This is one of the four free ones.

The Battle for Best Website Design Lies in These 16 Questions

No matter how many website awards there are out there, no one website could ever win the battle for best website design of all, because there are so many factors that come into play.

For example, some might think they have the best website design because their website is “pretty,” with loads of white space and great fonts. But if it’s not also search-optimized for someone to find it, then who cares? Another example is a site that’s completely search-optimized, even user-friendly – but there’s not a single call to action to be found. What’s the point?

Determine How to Build a Website for your Magazine in 10 Questions

If you feed a mouse a cookie, then it’s going to want some milk. If you own a magazine, then you’re going to want to build a website. If you do not yet have a website, or rather, if you do not yet have a good, profitable website, then your next steps are as follows.

And yes, if there was ever a true use for the phrase over-simplification, you’re about to read it.

Let’s also think hypothetically, and that we hypothetically own an organic gardening magazine.

10 Subscription Website Publishing Lessons for Profitable Website Design in 2015

If you publishing any kind of periodical, then you’re no stranger to subscription websites. This year we published more than fifty new posts about subscription website publishing.

Mequoda’s Top 10 Subscription Website Publishing Posts

The subscription website publishing posts below get into subscription website best practices in design and monetization. They also dive into the many different archetypes that we’ve identified.

Proven Organic Audience Development Secrets Revealed in New Free Handbook

March 14, 2014 – BOSTON — A complete, painstakingly documented handbook on audience development for Internet publishers has just been released. The 260-page handbook, Organic Audience Development Strategy: 68 Audience Development Strategies for Building a Robust Audience Development Plan, was written by Don Nicholas, a leading magazine industry consultant and CEO of Mequoda Group.

The Membership Subscription Website Business Model

TheLadders.com, Match.com and SSWUG.org utilize membership subscription websites to properly serve their audiences

The membership subscription website archetype is a very complicated model. It may be structured as a pure-play site, which does not depend on a primary relationship to, or experience with, an online or offline product. Or it may be structured as a companion website, which does relate to an online or offline product.

Top 10 Subscription Website Publishing Posts of 2013

Subscription websites are at the core of modern online publishing and have even been considered the Holy Grail of the industry.

The popularity surrounding subscription websites stems from the fact that they are among the most profitable websites on the Internet.

Any publisher or content marketer that is looking to have the most profitable website should know exactly how to build a subscription website.

The Newsletter Subscription Website Business Model

The newsletter subscription website model is simple, clean and editorially-focused

Newsletter publishers, particularly those on the B-to-B side but also those with consumer titles in the finance and health fields, were among the first to embrace subscription websites. Perhaps that’s because the newsletter subscription website archetype is the easiest type of subscription website to build. The file size of newsletters is generally manageable, whether the newsletter is 8, 12, 16, 32, or more pages, since it is mostly text and often limited to black-and-white or two-color.

Mequoda Weekly: April 29nd, 2013 – May 3, 2013

Catch up on the Mequoda Daily’s blog posts for this past week

My Top 12 Articles of 2012

I want to usher in 2013 by sharing some of my top articles from this past year. Each of these articles received a favorable amount of social interaction, so in case you missed them, here are my top 12 articles of 2012.

Discover the 9 Most Profitable Subscription Website Business Models

This free report discusses the value behind subscription websites, including the nine most profitable subscription website business models

Download a free digital copy of Building Subscription Websites: The 9 Most Profitable Website Business Models now

Subscription websites are becoming a more valuable component to online publishers. In fact, subscription websites are among the most profitable websites on the Internet.

As mobile and tablet devices become increasingly popular, subscription websites are being used at the core of the modern publishing revolution.

Free Report Friday – Building Subscription Websites

Learn about the nine most profitable subscription website business models

Download your free digital copy of Building Subscription Websites: The 9 Most Profitable Subscription Website Business Models now

Subscription websites have become a digital land of opportunity for online publishers. Discover the nine most profitable subscription website models and online publishing utilizing each model in our Building Subscription Websites free report.

Learn About Building Subscription Websites from Mequoda Group

This free report from Mequoda Group discusses how online publishers can begin building subscription websites

(Nationwide)—There is a renewed interest in subscription websites. Online publishers and content marketers are seeing the value behind subscription websites as they are among the most profitable websites on the Internet.

Any content producer or online publisher that has a lot of great content to offer should consider whether or not a subscription website would be of benefit to them.

65% of Web Users Have Paid for Content

New evidence that subscription website models are valuable

We’ve discussed it before. Online consumers are willing to pay for content online, especially if it’s premium content.

The days of assuming everything online should be free may not be fully over, but the mindset has changed a bit as 65% of US Internet users have paid for some form of online content.

Using Website Archetypes to Optimize the User Experience

Choosing the right business model and supporting infrastructure for any business is a key strategy for business success.

Mequoda uses the term “archetype” to help understand and categorize kinds of sites. An archetype is a pattern or design upon which all other similar things are patterned. The Mequoda Research Team has analyzed more than 2,000 media websites and concluded there are seven primary archetypes. Each of these seven archetypes has many sub archetypes that represent significant variations in information architecture on the primary theme.