Mequoda Group offers live and digital training services for publishers on content marketing, online publishing, search engine optimization, email newsletter marketing, editorial management, landing page best practices, social media optimization and online business management.
In-House Training
Our in-house training workshops bring full-day, customizable programs into your company, specializing where your business and employees need to move forward the most. Our training staff includes specialists in overall online publishing strategy, search engine optimization, landing page optimization, email marketing, audience development, social media optimization, and online copywriting. Our in-house programs can be customized and are developed with new research to meet the specific training needs of your organization.
For more information on in-house training, email Kim Mateus or call her at (866) 713-1005 or (401) 396-5354.
Digital Publishing Bootcamp
Our 3-day Digital Publishing Bootcamp, being held July 17-19 in NYC, offers best practices in content development, distribution and measurement. This bootcamp is for executives looking to devise a strategic plan to successfully transition from being a print-focused business to being a digital-first business. This bootcamp offers a personal, face-to-face opportunity for publishers to learn how to adapt to the growing mandate set forth by consumers eager to experience content on every digital device they own. By attending, you will gain integrated strategies and performance-improving techniques that can position your organization for greater success. This bootcamp can also be taught in-house, to your entire team.
Mequoda Summits
Our bi-annual Mequoda Summit provides a two-day master class on advanced digital strategies for publishers. This event is geared at publishing executives looking to take their digital content marketing knowledge and skills to the next level in a fast-paced, information-intensive learning environment. The Summit offers unparalleled networking opportunities as accomplished leaders gather to share war stories, best practices and believe-it-or-not-ideas.
Webinars
Our live 90-minute webinars feature educational tips from Mequoda Group team members and professionals we partner with, all experts in their fields. Each webinar can be viewed on-demand in Mequoda Pro, which offers a subscription to our live webinars plus immediate on-demand access to our 45+ archived educational webinars.
Daily Blog
Our blog is a collaboration of in-depth research and publisher case studies posted multiple times a day by our team of editors and marketing analysts. Articles on the blog reflect our dedication to helping every publisher, editor and online marketer stay on top of the latest online publishing best practices and content marketing initiatives. Through this blog, publishers continue to learn how to sell more products, build larger email lists, participate in social media with intent, and drive infinitely more traffic to their websites.
Downloads
Our downloadable white papers pull together the most prolific research we have to date on any given publishing or marketing topic. These step-by-step guides are meant to help publishers and editors complete tasks such as launching link-building campaigns, designing landing page templates, writing better email subject lines, creating editorial calendars or developing a social media presence. Dozens of white papers are available on our website for free to all email subscribers.
