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Audience Development Strategy

Google’s Search Engine Optimization Starter Guide

A free downloadable PDF from Google that gives background on Search Engine Optimization

It’s great getting information directly from the source, especially when its valuable information.

Search engine optimization continues to be a beneficial organic means of marketing that publishers, editors, copywriter and content marketers need to understand in order to have their content indexed and understood

A free downloadable PDF from Google that gives background on Search Engine Optimization

It’s great getting information directly from the source, especially when its valuable information.

Search engine optimization continues to be a beneficial organic means of marketing that publishers, editors, copywriter and content marketers need to understand in order to have their content indexed and understood by Google, the most popular search engine and website in the world.

We offer a lot of information on search engine optimization at the Mequoda Daily, including insight on SEO copywriting and SEO campaign management.

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Our articles are based on research and experience. We have seen our best practices work and are happy to share the insight with all of you.

Now, in addition to our articles, you can see what Google has to say on the topic with their Search Engine Optimization Starter Guide. The free downloadable guide was originally developed for Google’s internal staff, but was eventually released to webmasters can get a better grasp on search engine optimization.

Releasing this information is a win-win for everyone. Google gets more optimized content for their search engine and publishers get the knowledge of how to optimize their content so it will be included within Google.

For more on search engine optimization, download Google’s Search Engine Optimization Starter Guide now.

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By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

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