Money is Spent on Social Networks

Global growth is a main factor in this spending

Forecasts from eMarketer predict that more money will be spent on advertising this year, as well as in the future. By next year, it is predicted by eMarketer that nearly $4.3 billion will be spent worldwide on social networks.

Currently, the US accounts for over half of the

Post author By Amanda MacArthur
Post date August 23, 2010
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Global growth is a main factor in this spending

Currently, the US accounts for over half of the total worldwide numbers. This number will change in the coming years as the popularity of social networks grow more throughout the world.

It’s interesting to see the numbers behind social network usage throughout the world. These statistics are worth evaluating since the Internet has helped the global marketplace grow.

Content producers can tap into new global audiences with their products if an alignment can be found.

To view the statistics on social network usage, take a look at eMarketrs article “Why the Future of Social Marketing is Global”.

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Tags ad, advertising, content, online publishing, open source software, text ad

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.