Traffic begets audience members, consisting of subscribers and buyers
Not everyone who visits your website will become a subscriber.
However, the more traffic your website receives, the greater the chance of building your lists.
On this topic, it’s important to remember that not every article you create has to be full-length. Shorter articles, including link reviews, can be helpful in building both social media lists and email lists.
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A link review is a good example of how editors can create content that is relevant to the audience. To do this, find a story from another online news source, share information on the story, link to it, and add value by presenting additional insights.
Simple link reviews like this, which may only be 150 words in length, can easily help drive more website traffic.
Creating short, traffic-worthy blog posts is one of the 12 sessions from our SEO Blogging Master Class. This one-on-one course is presented at your leisure and is done via the Internet through WebEx. If you or your team needs help becoming better bloggers, contact Kim Mateus via email or by phone at 401-293-0401 to discussing scheduling of this course.