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Audience Development Strategy Digital Magazine Publishing

Condé Nast Publishing Service Will Cater to Private Clients

Condé Nast will launch a UK-based multimedia division that gives new meaning to the term vanity press. Portrait will offer personalized books, glossy magazines, and digital projects to private clients across the world.

Condé Nast will launch a UK-based multimedia division that gives new meaning to the term vanity press. Portrait will offer personalized books, glossy magazines, and digital projects to private clients across the world.

“Natalia Kuznetsova-Rice, director of Condé Nast Portrait, said the tailored, high-end service ‘will cater for those with an enviable lifestyle who wish to own a ravishing publication or production, that will speak volumes about their lives,’” Women’s Wear Daily reports.

“‘We have identified a strong demand for high quality creative publishing, and in many ways it’s no different to commissioning a piece of jewelry, a Savile Row suit, or an artwork. Condé Nast Portrait will attract those looking to make a significant investment in a unique personal creation.’”

Available options will include commemorative coffee table books, fashion and party shoots styled by Condé Nast publishing staff, family trees, filmed interviews, and more, Samantha Conti writes.

To read more about the new Condé Nast publishing service, visit Women’s Wear Daily.

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By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

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