InStyle knows how to partner with retail companies. Fab Sugar is reporting that InStyle is partnering again for the Nine West. Randy Miller writes, “Back by popular demand, InStyle and Nine West are collaborating again on a line of magazine-worthy accessories.”
Details about the deal haven’t emerged yet. Even if a small percentage of InStyle’s estimated 500K monthly website visitors buys one of their designed products, they should be doing just fine. You can read more about the InStyle Nine West deal on Fab Sugar.
Have you seen any publishers making smart partnerships? Let us know.