Penton’s Aviation Week is testing a new change for Aviation Week & Space Technology. The two will be offered together in a new multiplatform subscription model with enhanced content.
Talking New Media reports on this story. “With subscribers in 180 countries, AW&ST decided to create a timely experience that is not mostly reliant on print. Subscribers will soon also be able to have a new breakthrough digital experience that includes daily emailed newsletters, an enhanced weekly package, a mobile app and a subscriber-only website providing daily engagement, plus new ROI-driving digital formats for advertisers and customers.”
Joseph C. Anselmo, the editor in chief of the publications, states that this change is spurred by audience members who don;t want to wait a week for the information they seek.
Read more about this change for Aviation Week and Space Technology at Talking New Media.
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