Digital Publishing Trends Multiplatform Publishing Strategy

New Partnership Between ‘Washington Post’ and ‘Texas Tribune’

The Texas Tribune is no stranger to partnership. As its partnership with The New York Times comes to an end, a new partnership is about to begin with The Washington Post.

Post author By Amanda MacArthur
Post date December 29, 2014
No Comments on New Partnership Between ‘Washington Post’ and ‘Texas Tribune’

The Texas Tribune is no stranger to partnership. As its partnership with The New York Times comes to an end, a new partnership is about to begin with The Washington Post.

Folio is sharing details of this partnership. “The partnership includes content sharing between the two brands and collaborative events, beginning on Jan. 29 when they co-host Texas on the Potomac.”

Of course, there are elements to this partnership that include content as well.

“The Post will get access to exclusive content it will use for print and online and The Trib’s premium readers (donors who give more than $250 a year) will benefit by gaining access to The Post’s print and online content, free for one year.”

The article also states that the relationship between Washington Post and Texas Tribune has been growing organically, and this partnership is now solidified for the coming year.

[text_ad]

Tags ad, content, online publishing, open source software, publishing partnership, text ad, The Washington Post

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.