Red Relish is Seeking an E-Fashion Rockstar to Be Their Managing Editor

Fashion & lifestyle media platform Red Relish is looking for the next digital stylista and e-fashion rockstar.

As Managing Editor, you’ll lead online content development for a soon-to-be launched fashion & lifestyle media platform. You’ll need to prove your capabilities both as an editorial visionary producing top-quality content and as a strong motivator with a knack for hiring and managing a team of talented content producers (both on-site and remote).

You revel in the speed and tempo of running up-to-the-minute editorial. You know what works on the web and are a true believer in content — a modern Editor who knows what’s au courant and adapts accordingly. You’ve got a solid media pedigree, working in the ranks of established publishers and/or well-trafficked sites.

You understand how to drive the development of online content from concept through launch and beyond.


  • Work closely with Product Management to solidify the vision and develop roadmap for a brand new concept site
  • Develop the voice, tone and mix of content to fulfill the overall editorial strategy
  • Hire and manage a team of content creators including editors, writers and producers
  • Craft the editorial calendar to ensure original, articulate, compelling and differentiated content including hands-on content creation and production
  • Collaborate with the designers and implementation team to create tools, applications and site features to enhance editorial
  • Liaise with other teams within the company to cross-functionality and cross-promotion via content
  • Build a distinct and loyal user base and generate high levels of engagement
  • Collaborate with PR team to promote and represent the company through various media outlets
  • Support the sales team by using content and the site as a whole to support advertising initiatives and revenue opportunities


  • Minimum of five years of editorial and product experience
  • Minimum of three years of online content management experience
  • Outstanding verbal and written communication skills
  • Experience in building and managing a team of editors, writers and content producers
  • Strong awareness of Social Media (Twitter, Facebook) as a tool for brand building, audience expansion and engagement
  • Sound knowledge of content creation, content management systems, and user interaction in an online environment
  • Experience in using research and data to help guide decision making
  • A background working at news, lifestyle or women’s sites that comes with a solid network of industry contacts including PR professionals, fellow editors and fashion industry stars on the rise
  • Comfortable in an entrepreneurial environment; expectations are high but autonomy can be sweet
  • Passion for fashion, lifestyle, shopping and digital media

Bonus Points:

  • Experience in using data and analytics to drive specific initiatives and outcomes
  • Understanding of how to drive engagement and site traffic through SEO
  • Experience in producing audio (podcast) and video content for the web

How to Land the Job:

Your cover letter should show off your editorial voice and tell us why you’re the next digital stylista, e-fashion rockstar. Please include the reasons for your interest in the position, desired salary range and indicate if you have references from content writers you’ve managed.

Do you have a portfolio of sites – either complete makeovers or new launches – that you were a part of? Have you built a personal blog or other content sites from the ground up? Tell us how you made them successful.

Include editorial clips and tell us where you tweet!

About us:

Still in stealth mode, Red Relish is the new business unit of a well-funded leader in the online fashion and soft goods space headquartered in Silicon Valley. The goal of Red Relish is to gain a large, loyal reader base by establishing itself as an authority on the latest fashion, celebrity, and lifestyle trends – from Madison Ave to Main Street.

Send your cover letter and resume to

    Crystal H.

    Please visit me at and to have a feel of what I currently do as far as music, promoting, publishing, writing ect. I am extremely involved in the business with a very STONG, LARGE, LOYAL, LOVING fan base. Many artists that currently work with me for their needs. Would be interested in branching out further if you are still looking.. I look forward to hearing from you and wish you a wonderful holiday season..


    Crystal Clear/CCM


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