Red Relish is Seeking an E-Fashion Rockstar to Be Their Managing Editor

Fashion & lifestyle media platform Red Relish is looking for the next digital stylista and e-fashion rockstar.

As Managing Editor, you’ll lead online content development for a soon-to-be launched fashion & lifestyle media platform. You’ll need to prove your capabilities both as an editorial visionary producing top-quality content and as a strong motivator with a knack for hiring and managing a team of talented content producers (both on-site and remote).

You revel in the speed and tempo of running up-to-the-minute editorial. You know what works on the web and are a true believer in content — a modern Editor who knows what’s au courant and adapts accordingly. You’ve got a solid media pedigree, working in the ranks of established publishers and/or well-trafficked sites.

You understand how to drive the development of online content from concept through launch and beyond.

Responsibilities:

• Work closely with Product Management to solidify the vision and develop roadmap for a brand new concept site
• Develop the voice, tone and mix of content to fulfill the overall editorial strategy
• Hire and manage a team of content creators including editors, writers and producers
• Craft the editorial calendar to ensure original, articulate, compelling and differentiated content including hands-on content creation and production
• Collaborate with the designers and implementation team to create tools, applications and site features to enhance editorial
• Liaise with other teams within the company to cross-functionality and cross-promotion via content
• Build a distinct and loyal user base and generate high levels of engagement
• Collaborate with PR team to promote and represent the company through various media outlets
• Support the sales team by using content and the site as a whole to support advertising initiatives and revenue opportunities

Requirements:

• Minimum of five years of editorial and product experience
• Minimum of three years of online content management experience
• Outstanding verbal and written communication skills
• Experience in building and managing a team of editors, writers and content producers
• Strong awareness of Social Media (Twitter, Facebook) as a tool for brand building, audience expansion and engagement
• Sound knowledge of content creation, content management systems, and user interaction in an online environment
• Experience in using research and data to help guide decision making
• A background working at news, lifestyle or women’s sites that comes with a solid network of industry contacts including PR professionals, fellow editors and fashion industry stars on the rise
• Comfortable in an entrepreneurial environment; expectations are high but autonomy can be sweet
• Passion for fashion, lifestyle, shopping and digital media

Bonus Points:

• Experience in using data and analytics to drive specific initiatives and outcomes
• Understanding of how to drive engagement and site traffic through SEO
• Experience in producing audio (podcast) and video content for the web

How to Land the Job:

Your cover letter should show off your editorial voice and tell us why you’re the next digital stylista, e-fashion rockstar. Please include the reasons for your interest in the position, desired salary range and indicate if you have references from content writers you’ve managed.

Do you have a portfolio of sites – either complete makeovers or new launches – that you were a part of? Have you built a personal blog or other content sites from the ground up? Tell us how you made them successful.

Include editorial clips and tell us where you tweet!

About us:

Still in stealth mode, Red Relish is the new business unit of a well-funded leader in the online fashion and soft goods space headquartered in Silicon Valley. The goal of Red Relish is to gain a large, loyal reader base by establishing itself as an authority on the latest fashion, celebrity, and lifestyle trends – from Madison Ave to Main Street.

Send your cover letter and resume to jacquie@like.com.