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Multiplatform Publishing Strategy

Techniques to Reduce Time on Social and Maximize Benefits Revealed

There isn’t a publishing executive we’ve spoken to that doesn’t ask the benefit of all the time their team puts into social media. Meanwhile, their team, savvy in social-speak is pushing them to do more. So what’s the balance? And what’s the return on this investment?

When it comes to using social media for branding, you could spend unlimited budgets and hours, and becoming any kind of viral sensation is still going to be a fluke. However, if you put your social to work, aligned with your search optimization and email marketing efforts using the frameworks we’ve developed, you can get more benefit in less time. And we’re sharing those with you for FREE.

You heard right. On August 11 at 1pm ET you can join us for a FREE webinar, Mastering Social Media in Under 10 Hours per Week. We’ll show you the techniques used by a magazine that publishes 15 articles every week, and manages to run Facebook, Pinterest, Instagram, and Twitter on relative autopilot. And, these strategies that make running a robust social media program doable in under ten hours per week are used by publishers like Cabot Wealth Network, Harvard University, Yankee Publishing, and many more.

Not only does this strategic framework save time, but it has measurable outcomes.

In Mastering Social Media in Under 10 Hours per Week, you’ll discover:

  • The social media tools that make automation simple to build into your workflow
  • The social-publishing schedule our content partners are using to save time and to boost the longevity of content published
  • How this process can also boost your SEO results
  • How to stop wasting money on social ads, and get the most bang for your buck instead
  • How to align your promotional email calendar with your social media calendar

And you’ll learn how to do all of this as a side-hustle in less than 10 hours per week, even with an incredibly robust and packed editorial and promotional calendar.

In this FREE webinar, Mastering Social Media in Under 10 Hours per Week, you’ll join me and my colleague, Amanda MacArthur, Mequoda’s resident expert on search engine optimization, social media optimization, and content marketing. Amanda and her team generate content and social campaigns for dozens of websites including the newly-launched Food Gardening Network, Cabot Wealth Network, Financial Freedom Daily, Program on Negotiation at Harvard Law School, and our own Mequoda Daily. Amanda’s content and social optimization programs have been responsible for doubling, and sometimes tripling organic website traffic for dozens of our client systems over the past decade.

We are presenting this webinar absolutely free! The only caveat is that seats are limited to the first 97 attendees to ensure a successful Q&A session at the end of the webinar.

Register for FREE Today

By Don Nicholas

Founder & Executive Publisher

Don Nicholas serves as Executive Publisher for Food Gardening Network and GreenPrints. He is responsible for all creative, technical, and financial aspects of these multiplatform brands. As senior member of the editorial team, he provides structural guidance, sets standards, and coordinates activities with the technology and business teams. Don is an active gardener whose favorite crops include tomatoes, basil, blueberries, and corn. He and his wife Gail live and work in southern Massachusetts surrounded by forests, family farms, cranberry bogs, and nearby beaches. Don is also the Founder of Mequoda Systems, LLC, which operates and supports numerous online communities including I Like Crochet, I Like Knitting, and We Like Sewing.

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