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Are You Annoying Your Readers?

First impressions are important; use this information to adjust your website strategy

We have all experienced websites that make you cringe. They can do so in a number of ways, but the outcome is typically the same: the user leaves the site as fast as possible.

Is your website sending the wrong signals and scaring away users

First impressions are important; use this information to adjust your website strategy

We have all experienced websites that make you cringe. They can do so in a number of ways, but the outcome is typically the same: the user leaves the site as fast as possible.

Is your website sending the wrong signals and scaring away users before they can get a grasp on what it is you provide? If so, you will need to examine your tactics and take a look into some reasons as to why users leave websites and don’t bother to come back.

A recent article on eMedia Vitals discussed 10 ways to annoy website readers. The list included being intrusive and not being useful among others.

Personally, if a website is confusing and hard to use, I will leave it immediately and find a different website that can adequately meet my needs.

One specific mention the original article made involved not addressing mobile. I’m sure users who aren’t currently getting content through mobile don’t mind, but those numbers will change. Smartphone sales are expected to continue to increase and tablet predictions are high as well.

Read the original article on eMedia Vitals to protect yourself from annoying your readers.

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By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

One reply on “Are You Annoying Your Readers?”

I attended your talk at the World Equestrian Games in Lexington, KY on Monday and tried to copy for my garden club the plant recommendations with very little paper so I could hardly read my writing when I got home and started to make a list.

What were the recommended varieties of Lantana and coleus?
And besides Petals from the Past, what was the other plant supplier you mentioned?
Also do you think the Peggy Martin rose would do well as far north as Kentucky?

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