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Subscription Website Publishing

FREE Webinar Today at 1pm ET: Discover the Most Profitable Membership Website Model

At 1pm ET today, we’ll be sharing what we know to be The Most Profitable Membership Website Model. This 90-minute Zoom presentation will provide a condensed summary of the key strategies that magazine and newsletter publishers are using to build a sustainable future for their brands and businesses. During this FREE webinar, you will:

  • Learn how our publishing partners are using SEO and free content bring in millions of interested visitors each year
  • Discover how the magazines we work with are building huge email lists of people who engage daily with their content and brands
  • Explore a variety of winning email newsletter formats our partners use to engage free email subscribers and convert them into paid members
  • Understand the ways our partners have increased conversion rates with what we consider the best membership website business model

Ask Your Burning Questions in a Q&A with Mequoda Leaders

At the end of this program, we expect a lively Q&A with Don Nicholas and me.

Don is Chief Executive Officer of Mequoda Systems and has served as a subscription and digital marketing advisor for virtually every major U.S. magazine and newsletter publisher during a decades-long career. Under Don’s leadership, Mequoda Systems has launched more than 300 complex digital marketing systems that include websites, email, social media, and fulfillment-integration functionality. Don is the author of numerous books on subscription marketing, technology, publishing, and journalism.

As Mequoda’s Chief Strategy Officer, and as an experienced marketing professional who has overseen strategic planning for many of Mequoda’s publishing partners, I have guided the development of more than 20 subscription and digital marketing systems. My team and I monitor and maintain a robust best-practices database of marketing techniques and business processes that helps power all Mequoda partner programs.

 

Real-World Case Studies With Actionable Results You Can Learn From

You have nothing to lose, and everything to gain. During this program, Don and I will share real-world examples of monetization programs used to grow digital revenue by the publishers we know intimately.

At Mequoda, we are lifelong testers, committed to the continuous improvement of the methodologies we practice and teach. And while it may be reasonable to assume that best practices for audience development and premium subscription marketing haven’t changed in the past few years, the reality is they’ve evolved significantly. We’ve discovered new publishing and marketing methods that have revolutionized how we market premium content, and how consumers engage with that content. As a result of continuous testing and implementing these new methods, we’ve seen online subscription order volumes double and triple. We’ve seen reader engagement double and triple. And we’ve seen online subscription revenue and profits double, triple and even quadruple.

Register right now so you don’t miss out on this event that’s happening TODAY at 1pm ET, and please pass this along to colleagues and any friends in the industry who may benefit from this webinar. Seats are limited to the first 97 attendees to help ensure a successful Q&A session at the end of the webinar.

Don and I look forward to answering your questions to help you relate our methodology to your organization, mission, and goals. Register for FREE today.

By Kim Mateus

Chief Strategy Officer

Kim Mateus is Chief Strategy Officer for Mequoda Systems and the Mequoda Systems Content Network where she oversees strategic planning for the organization's 200 plus premium subscription products. Over the past decade, she has guided the development of more than 20 subscription marketing systems including I Like Crochet Network, New England Network and Your AAA Network. She and her team maintain an exhaustive best practices database of subscription marketing techniques and business processes that she uses to advise her clients and optimize the more than 60 websites that make up the Mequoda Systems Content Network. Kim is a frequent speaker at industry events and serves on the board of the Specialized information Publishers Association.

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