Insight on Developing IT Partnerships

Discover how Carl Kravetz, Publisher of Vida y Salud, has implemented IT partnerships to handle his technology requirements

In yesterday’s Mequoda Daily, we discussed six online tools that can be used as technology partners.

These tools are all different but work together to help build on the overall success of a website.

From recognizing partnership opportunities and competing websites to social media assistance, the six tools listed in yesterday’s article can do an array of tasks, while ultimately improving your entire website’s strategy.

In our upcoming webinar Building Online Partnerships, Carl Kravetz, publisher of Vida y Salud, will discuss six partnership types he uses to operate his business with minimal internal risk and staffing.

Although all online partnerships are important to the success of Vida y Salud, the IT Partnership assures the design and functionality of and its associated email campaigns run without a hitch.

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For Vida y Salud, Mequoda Group is a prime example of an IT Partner.

As a Mequoda Gold Member, Vida y Salud can rely on Mequoda Group to cover all necessary system development, support and training with no fixed overhead.

Within the IT Partnership, Vida y Salud receives:

-Design and building assistance for the Vida y Salud website

-Management of Vida’s SEO efforts, including the creation of a relevant keyword universe

-A technical backbone to rely on

-Access to other top tier technology partners including Rackspace and WhatCounts

Beyond Mequoda, Rackspace is an IT Partner as it supplies server hosting services for Vida y Salud. WhatCounts exists as the email partner of Vida y Salud as it takes care of mass email marketing and newsletter dissemination.

Let it be known that there is a variety of IT Partners available throughout the Internet, and during Carl’s presentation, you will learn the process he used for finding his partners.

During our Building Online Partnerships webinar, you will discover what these IT Partnerships entail on both sides and how this partnership has helped the day-to-day operations of Vida y Salud run as smooth as possible.

If you own an online, content-based company or are planning to develop one, but don’t have a lot of technical know-how, join us for Building Online Partnerships on April 12th and discover how one successful publisher is utilizing an IT Partnership for all of his technology needs.


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