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Subscription Website Publishing

Membership website opportunity for scrapbook fanatics

Perhaps the best way to sell volumes of information products, including subscriptions to member websites, is to follow fads and trends. Anticipate what the market wants, and then create custom products to satisfy the demand.

Most would-be information entrepreneurs get it backward. They create a product first, and then they try to figure out who to sell it to and how. This is not the best strategy.

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

One reply on “Membership website opportunity for scrapbook fanatics”

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