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How Premium Newsletters and Advisory Services Use Mequoda

Losing subscribers without gaining new ones is a universal fear for any subscription-based organization, and rightly so. When a decrease in active subscribers leads to an overall decline in revenue, publishers may find themselves facing uncertainty about the staying power of their product, or worse: the future of their business.

But what if we told you that you don’t need to be crippled by a fear of decrease? That there is a method that can substantially increase your growth?

And what if we were there to guide you to success?

If your legacy business is powered by premium newsletters or premium advisory services (as they are now so often called), our Haven CMS is ready to help you succeed.

Premium newsletters and advisory services represent the pinnacle of subscription marketing, often commanding annual membership or monthly subscription fees that are much higher than magazines.

When you launch a Mequoda System on Haven CMS for your newsletter or advisory service, you’ll have all the features of our typical websites to build a massive email database of free subscribers that can be up-sold and cross-sold to all of your premium products. Haven supports individual premium subscriptions and a revolutionary all-access pass that empowers you to sell a high-priced premium product or membership that bundles all of your products in a single offering. Mequoda clients routinely have used this strategy to increase revenues by 50-100% with virtually no additional time, cost, or effort to create new or additional editorial content.

A prime example of the Haven CMS in use is the Cabot Wealth Network. Cabot is one of the oldest and most respected independently owned financial advisory services in the United States. Cabot sells 9 premium newsletters, two all-access membership products—Cabot Prime and Cabot Prime Pro—and registrations for their annual wealth summit.

Another example is University Health News. UHN is a leading resource of research-backed health information from leading medical schools, hospitals, and health centers. Its content is written by doctors, health writers, and medical editors.

TSI Wealth Network is a third example, with strong team powering their Haven CMS and following the Mequoda Method.

All three of the above systems have experienced rapid revenue growth since deploying their new websites on Haven CMS.

If you think you need to build a new newsletter subscription website from the ground up to implement the Mequoda Method and build a Mequoda System, think again! We’ve already done it for you—and for dozens of other multiplatform publishers. Don’t hire an agency to start from scratch; we’ll save you 80% of what you’d otherwise spend for a custom solution because we already have our Haven CMS, specifically designed for subscription website publishers, and it can be specialized for your needs, your products, and your brand. If you want to learn how, we can help you do that. Schedule a call to talk with a member of our executive team.

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