5 Tablet Publishing Trends

Downloads: 5 Tablet Publishing Trends (.pdf )

Duration: Approximately 90 Minutes

What this session is about:

Tablet publishing will become the most significant tool for publishers in 2013. Why? Because in the highly popular world of mobile devices, tablets are expected to surpass smartphones in website traffic by early 2013.
By this time, tablets will account for 10 percent of all web visits – a pretty amazing feat for devices that haven’t been around for more than three years.

The tablets’ ability to garner traffic isn’t the only reason why publishers need to update their strategy. By 2014, it’s predicted that tablets will account for the majority of mobile advertising dollars. The screens are bigger, enabling better interaction than smartphones, and their functionality paves the way for publishing success throughout different industries.

As tablets gain dominance in the market, what shape will your tablet publishing strategy take? Do you already have a firm grasp on the topics and trends most relevant to successful tablet publishing?

Without adequate knowledge of tablet publishing trends, you can’t meet the needs of your audience and you’ll miss out on the potential created by tablets. Watch 5 Tablet Publishing Trends and discover how to develop a tablet publishing strategy consistent with the latest trends.