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Week In Review

Week in Review: April 18th, 2011 – April 22nd, 2011

Catch up on the Mequoda Daily’s blog posts for this past week

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Featured Articles

Getting your emails opened is the most critical part of email copywriting. The formulas discussed in this featured article have been proven to increase open rates.

3 Email Subject Line Formulas Proven To Increase Open Rates

Social media should be used to leverage your organic content. This featured post discusses the time you should be spending on these efforts.

Social Media’s Connection to Content Marketing

This Week’s Email Articles

5 Core Goals Twitter Users Need to Target

How to Perform a Twitter Audit

Social Media Frenzy – Will the Bubble Burst?

Using Landing Pages to Sell Products


Content marketing strategies have been very successful for online publishers. Join us in New York City on June 21st for our Content Marketing Strategy Workshop. Register now.


This Week’s Blog Posts from Mequoda Writers

7 Characteristics of an Email Newsletter That Makes Subscribers Happy

Do You Know Why Users Aren’t Clicking on Your Ads?

The #1 Reason Why Local Newspapers Should Reconsider a Paywall

Tablets Diminish PC Usage

The Promotional Channels Consumers Prefer

Make Increasing Website Traffic with Twitter Even Easier by Using InboxQ

5 Simple Ways to Make Editorial Management Easier

6 Tips for Using YouTube for PR


Do you have a content marketing strategy in place? If not, join us for a one-day intensive to learn a comprehensive content marketing strategy that has helped increase revenues for a variety of media companies.


This Week’s SIPAlert Daily Posts

11 for ’11: Tips for Successful Webinars

Five New Books Deliver Key Marketing Insights

Facebook for Business? Here’s One Example


Our Content Marketing Strategy Workshop will take place at the Residence Inn Times Square in New York City on June 21st. Register now and save.


By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

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