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Tag: build a membership website

SEO Campaigns Made Easy

Proven methods and a new idea for blockbuster SEO campaigns

A lot of people offer advice about the importance of SEO campaigns and SEO copywriting. And a lot of that advice tells you to start by developing a free report, then research your keywords and finally, write a landing page letter that’s been optimized for search engines using those keywords.

I’m not giving that advice.

Understanding Print vs. Online Usage

Do you know how users consume print and digital media? If you think they’re the same, you’re wrong. And if you’re building or running a membership website with that mindset, you’re in trouble.

How to Build a Membership Website that Has a Sense of Urgency

When you build a membership website, provide an incentive to subscribe and offer instant gratification

Many membership website landing pages promote the overall value of their site’s content, but fail to create a sense of urgency about joining.

In broad, sweeping generalizations the landing page characterizes the content that awaits you if you join the membership website, and promises a boatload of new articles to be delivered over the course of your membership, but offers no incentive to join RIGHT NOW!