And why it’s more important than ever to do so
Traditional print publishers are realizing the power and potential behind the Internet. As they saw their print subscriptions and profits fall, publishers began looking for alternative methods for delivering their content. Thankfully for them, the iPad emerged on the scene and brought a media-rich experience with it.
Then, some publishers began to realize that the Internet, smartphones and tablets could be utilized to offer subscriptions to content-filled websites and apps. This allows users to access the content on the go.
Tags: ad, build a subscription website, content, media, online publishers, online publishing, open source software, print publishers, publishers, subscription website, subscription websites, subscriptions, text ad, usability study