Digital publishing is the process of distributing content through digital means. It can relate to a variety of content types, although the digital publishing of written content has grown tremendously in recent years because of tablets and e-readers.
Three issues on the functionality and design of digital magazines
There’s been a tremendous amount of speculation on what the perfect digital magazine might be and where the future of digital
Blending compelling copy with keyword strategy takes practice. Lots and lots of practice.
Online copywriting has made it necessary for us, ah, mature copywriters to update our existing skills to meet
Mequoda’s only purpose in life is to prevent any other publishing company from going out of business, ever. That’s why we offer our decades of experience, proven best practices and
You too can build a digital publishing empire with this Mequoda marketing method
Did you ever hear the one about the small, special-interest publisher who made more than $2 million from
You may never be Rupert Murdoch.
But you could become Consumer Reports, Morningstar, Meredith or any of the many publishers who are currently making millions from their content on the Internet
Gutenberg is dead. And you will be, too, if you don't make the transition now to meet the public's growing demand for digital information.
Fortunately, there is one resource, one unique
I want to usher in 2013 by sharing some of my top articles from this past year. Each of these articles received a favorable amount of social interaction, so in
Discover how Harvard University uses analytics to gain Google visibility, increase website traffic and sell premium content
Google Analytics should be every online publisher’s best friend … but most don’t have
Aside from three days of content on developing a digital publishing powerhouse, the Internet Marketing Intensive offers networking with like-minded digital publishers.
These networking opportunities have two major benefits:
The Internet Marketing Intensive is characterized by the comprehension of its parts
The Internet Marketing Intensive is a holistic program. It's designed to take all things digital, and put them in
Who’s the biggest audience development success of the year in the Mequoda family – and how did they do it?
Of more than 60 Mequoda systems, one publishing website has achieved
As a 27 year SIPA veteran, I can find a lot to like about the SIPA SIIA merger
Back in 1985, John Wilson, Steve Pepper, and Barrie Martland attended a seminar
We all need to understand the importance of the digital paradigm shift
The new digital publishing and digital marketing environment is certainly a place of exploration. Tried and true strategies associated
Which Adobe DPS Edition is right for you?
Digital magazine publishing evolution has been helped by the use of Adobe’s Digital Publishing Suite. According to recent reports, 600 publishers worldwide are
Discover your best digital publishing assets
As the digital publishing industry grows at an alarming rate, there are a few main keys to focus on.
Beyond providing content on different e-reading
Mequoda’s Audience Development Summit 2012 is more than just talking heads. Not only do you learn the secrets and strategies of the leaders in Internet marketing in six eye-opening sessions,
A rare opportunity to learn from the best in digital publishing
Many publishers of digital media will spend their entire careers and never meet the stars of their industry, let alone
Do you know where your mobile attention should be?
The mobile market is on the minds of media brands. This isn't surprising since mobile devices are quickly becoming focal points of
More is better, but only when it benefits publisher and audience member
Earlier this year, social media integration in email was only used in about a third of small and medium-sized
The digital magazine publishing industry needs great content to grow
Publishers understand the need for high-quality content. That need may have never been as important as it is now though.
With the
While digital magazines are still just a tiny piece of the revenue pie for most publishers, there is some growth to report on the number of readers buying digital editions.
Tips, changes, and growth for digital magazine publishing
I haven’t met too many people who dislike the summer. Hot nights, hotter days, and a week long vacation falls into the plans
From AOL dial-up to always-on-the-grid broadband in 19 years.
I started to do it a dozen times: cancel my AOL account and give up my treasured AOL screen name. Today I
Audience development is perhaps the most important skill digital publishers need to understand
Publishers are making great strides to get their digital magazine publishing up to par by offering single issues
Digital magazine publishing receives data on how mobile devices are used
What are some of the most pressing questions you have about mobile device usage? As digital magazine publishing heads to