Can your email management system do all this?
A Mequoda System is built as a package to be SEO optimized, full of content, withstand a ton of traffic every month, accept
With digital magazine publishing strategies new to publishers, there are always a few improvements that can be made
The transformation into digital magazine publishing has required significant changes in a brief
What will digital magazine publishing apps look like in the future?
What comes to mind when thinking about the first generation of apps? Over the past four years, we’ve seen this
Digital magazine publishing can succeed with the help of well-designed apps
Digital magazine publishing relies on app and tablet success. Fortunately, these two markets are growing quickly; global tablets are predicted
Digital publishing is a main category for tablet app buyers, reports ABI Research
When digital publishers started targeting smartphone users, there was an opportunity to bring digital content to a highly
Five expectations for hiring staff in a modern media company IT department
I suppose most people my age in the IT industry have a favorite character from the original Star Trek.
Independent publishers have been struggling for more than a decade to monetize blogs, portals, and communities; digital books and magazines are changing their Internet business models from sponsor to user
Schmidt, MacKinnon Offer Small Business Advice
At a talk here in Washington, D.C. last night about Internet privacy rules, Rebecca MacKinnon, author of Consent of the Networked: The Worldwide Struggle For
Will Meg Whitman challenge Apple and Amazon with her HP Tablet?
The media has been severely critical of HP's hiring of Meg Whitman. The conventional wisdom is that HP's board has
Rhode Island Monthly, The New York Times, Hearst & Interweave discover the four newest advertising models
Daily deals websites like Groupon and LivingSocial are becoming very popular for publishers who are
Forrest Research thinks so
In modern times, e-commerce accounts for billions of dollars in revenue.
According to Forrester Research, e-commerce represented 8% of total US retail last year, by accumulating $176 billion
Discover ways to make your digital endeavors more profitable
Publishers are always looking for new ways to generate revenue online.
Since the Internet is consistently evolving, new opportunities arise for publishers.
Do-Not-Track Proposal Update: Mozilla and Google Respond
First, some background. On Dec. 1, the Federal Trade Commission (FTC) “issued a preliminary staff report that proposes a framework to balance the privacy
The sole purpose of a dedicated landing page is to get that order.
Dedicated landing pages are designed to receive targeted website traffic and convert users into buyers or subscribers. They
How About.com focuses on creating content instead of selling products
The economics of online publishing vary from publisher to publisher. Whether you sell products, ads, sponsorships, or make money in other
Amir A. Khosrodad, President, Cranium Softworks, Silver Spring, Maryland
SIPA: What was your first job out of college and how did you get into this business?
KHOSRODAD: My first job out of
What does this mean for online publishers? Shopatron, a provider of global eCommerce solutions for consumer goods manufacturers, announced recently that sales conversion rates for the Apple iPad are much
Think about every page on your site as a landing page and start converting all of your visitors into subscribers or buyers.
Many people think that a landing page
Renowned provider of worldwide consumer and professional health information located in Stamford, CT is seeking a Senior E-Marketing Manager to be responsible for generating sales through electronic marketing and web
Dedicated Landing Pages: Rapid Conversion, Sales Letter, Upsell, Access Challenge, and Priority Code. Dedicated landing pages are designed to receive targeted website traffic and convert users into buyers or subscribers.
Subscribers generally buy a paid product within 90 days…or else!
“In any 12-month period, one out of four subscribers to a free Agora Financial email newsletter eventually buys something”, Andrew Palmer,
How Agora, Inc. used the free content model to turn a $25 million dollar newsletter publisher into a more than $200 million dollar company that generates more than half of
Publishers that are product-driven sometimes forget that they, themselves, are retailers; publishers do sell subscriptions, memberships, books, ancillary products, events, etc.
OptionsHouse has an exciting opportunity for an Online Marketing Director. We are a national online options and stock retail trading brokerage. Our company is aggressively expanding and looking for talented
Why Google hates your question marks and ampersands
There are two types of URLs.
A dynamic URL is generally used on a PHP or Javascript based site and calls database content to
Requesting an email address in exchange for permission to send additional offers
Dedicated landing pages are hardcore, direct response pages. Their only goal is to get the user to complete a
Online Publishing Jobs
EatingWell Media Group provides “healthy eating” content-based publishing services to leading national companies in the food, health, media and retail sectors. After two years of initial business-to-business success
The newest free report from the Mequoda Group
Looking for a crash course in landing pages? How about for free?
Well you're in luck, Mequoda has a new free special report: 8
Don’t let the online craze overshadow traditional marketing techniques that are proven and effective.
When driving traffic to your website, you need to use every tool at your disposal. Focusing online
Offering free, valuable content has attracted enough sales to earn this company tens of millions of dollars.
The many recurrent themes of the Mequoda System—offering value, building community, driving traffic with
Classified websites generate revenue by facilitating commercial transactions between buyers and sellers of products or services. There are at least four major variations of the Classified Website Archetype; Classified Retail
Amazon.com: Bigger IS Better
Size may not always matter, but being big certainly does matter (and always has) to Amazon.com. After all, the company’s mission is to be “Earth's most customer-centric
Online sales represented a tiny 2.2 percent of total retail sales in the first quarter of 2006. That means publishers who want to prosper selling ancillary products to consumers should
Today we bring a job posting from Cabot Heritage Corporation. Cabot is looking for an E-Commerce Marketing Director with a flair for the creative and excellent writing skills. Qualified candidate
Making money online by broadening retail distribution channels
Online sales represented a tiny 2.2 percent of total retail sales in the first quarter of 2006. That means publishers who want to
Agora Financial Network: Understanding the Seven Strategies that Drive the World’s Most Successful Special-Interest Website Network
The Mequoda Group estimates that the Agora Financial Network will post top-line revenues for 2006
Following the Passion
When you’re passionate about something, you want to know everything there is to know about it, according to Carol Fitzgerald, president of The Book Report Network. She explains,
eBay: People, Places, and Lots of Things
Just as the Internet was blossoming in the mid-90s, software engineer Pierre Omidyar established the world’s first online auction site for mostly personal reasons.
How to Make Money Selling Other People's Books
Many of the best affiliates of Amazon.com are losing opportunities to make money. Poor navigation on their web sites and lack of attention
Venerable guidebook publisher, an early adopter of the Web, continues to refine its Internet strategy. Fodor's Travel, a division of Random House, Inc., has been recognized as the premier
When Editor Don Nicholas asked me to review BlueDolphin.com, I was a bit hesitant. After all, he served as the Company's CEO from its inception until 2003, when he ventured
Of all the dot-com companies that were launched in the 1990s, it can be argued that eBay.com is the most successful. Twenty-four percent of all e-commerce in the United States
A $79 subscription to Dream of Italy is a small price to pay to make sure your next trip (likely to cost thousands of dollars) is picture perfect. And that's
Online job advertising represents a steadily increasing share of the job recruitment industry, with a rate of revenue growth in 2004 that far exceeded that of traditional print classifieds. In
