Additions for your digital marketing strategy that you can implement and test quickly
Digital marketing trends can be quite broad. Digital marketers and digital publishers are looking at a digital marketing
The best email subject lines provoke open rates and persuade subscribers to read your email newsletters
There are dozens of methods, tricks and tips for writing great headlines. Unfortunately, this isn't
Email marketing continues to be a valuable resource online and updated statistics helps email marketers prepare accordingly
Every time I come across stats related to email marketing activity, I get excited
Persuasive email marketing strategies for creating convincing email copy
A well-written email promotion typically results in new consumers, especially if you have a large, active email marketing database. When you create
New data suggests which emotions are most important while branding
How exactly are you targeting audience members with email newsletters and promotional email campaigns?
While life on the Internet constantly changes, the
Considerations for making email campaigns more effective
Email marketers spend a lot of time creating email marketing campaigns and informational email newsletters. They analyze past email campaign results, strategize on future
Following platform expectations to appease audiences
George Orwell once wrote, “Good writing is like a windowpane.”
Interpret that statement as you will, but for me, it speaks of the protection that words
The Mequoda Daily serves as our collaboration between research, insight and case studies designed to help online publishers, content marketers and online business owners understand the evolving digital environment better.
11 tips for writing holiday themed emails
The holiday season seems to start earlier each year; which gives businesses more chances to generate revenue.
If you’re retailing this holiday season, be aware
Prepare yourself for the best, actionable advice for content marketing and online publishing
Earlier this week, Don Nicholas, CEO of Mequoda Group, wrote an article entitled “93+ Best Practices at Mequoda
If you’re an email copywriter, you should consider these tips
Email copywriters are expected to write intriguing subject lines that get opened.
Of course, that isn’t the only task email copywriters face.