Tag: email

Yesterday we shared with you the release of the Spring 2023 edition of GreenPrints. Today we want to thank all of our amazing sponsorship partners who help make this publication  

Spring is a time of hope. Of new growth. Of renewal, as plants and animals reemerge after a long winter’s nap. It’s a joy to be witness to the circle of  

March is a great time of transition as we look forward to longer days (does that mean more time for sewing and quilting projects?). Whether you favor bright and bold  

Welcome to an exciting new edition of Food Gardening Magazine, the dirt issue! Spring officially begins this month, and we couldn’t be happier. Some of our seeds are started indoors  

February has been a busy month over here at Mequoda Publishing Network. We have enjoyed connecting with many of the people that we met at MANTS and learning even more  

What is better on a weekend morning in spring than to make brunch? You can open the windows wide and let the warm breeze of daybreak invigorate your home. Finches,  

We Like Sewing—a site just over a year old, serving sewing and quilting enthusiasts—tops 275,000 active email names, largely built with an aggressive Email Exchange program. “You don’t have to rent  

The joy of growing a kitchen garden in your yard is imagining the delicious recipes and meals you’ll create using your home-grown herbs and vegetables. Do you know what gets  

When you read the special GreenPrints Collection Healing Gardens: Engaging stories to boost, heal & soothe your soul today, you get soothing stories that will pull at your heart strings! The  

February may be the shortest month, but sometimes it feels like winter will never end. But this is no time to be glum: each day’s a little longer now, and  

Bill Dugan, our editor and publisher, and I were lucky enough to attend MANTS in Baltimore, MD earlier this month. What a great time we had! If you are in  

Welcome to an exciting new edition of Food Gardening Magazine! This, friends, is the time gardeners dream of! I imagine that might sound strange, given that it’s February and many  

A Freedom Garden by any other name would be just as productive, but it’s the intent behind the growing that makes a Freedom Garden special. If you enjoy growing your  

When you read the special GreenPrints Collection Animals in the Garden: Funny stories to entertain & amuse you today, you get entertaining stories that are guaranteed to tickle your funny  

“The days of renting or buying email lists are over. Email exchanges with aligned partners is the quickest, easiest, and cheapest way to grow your audience.” In less than two years  

It’s that time of year when things are still cool enough that we need to layer up, but we can hear spring calling not too far away. This is a  

Gardening romance? Is there really such a thing? Sure there is—and thank God! When you read the special GreenPrints Collection Gardening Romance: Stories of love, hope & laughter today, you get  

The darker days of winter are slowly receding behind us, and many of us are looking forward to the warmer days of spring and summer. While there’s something to enjoy  

You could say a new year is just a matter of turning over a page on the calendar. But here at Mequoda Systems we think that’s a lot more exciting  

We Like Sewing has released their December 2022 issue helping you to bring the bright beauty of the moon down to earth, ring in the holidays with cheerful decorations, and  

Mequoda Publishing Network, publisher of GreenPrints Magazine, has released their Winter 2022-23 issue featuring delightful, heartwarming gardening stories, poetry, quotations, and original art. The Winter issue of GreenPrints Magazine features 15  

GreenPrints transforms from a print-only magazine to a vibrant multiplatform system with expanded content and continued focus on quality and subscriber engagement. GreenPrints, owned and operated by Mequoda Systems LLC, has  

My parents often told me that patience was a virtue. I suspect this was tied to the fact that as a child, I was not very patient. As an adult,  

One of the biggest moving targets in Mequoda best practices is the metered paywall. The biggest question we get is, how much free content is enough? And you have to be  

When an article publishes on your website, how do you go about promoting it in social media? When I pose this question to a room full of magazine editors from different  

I'll make this quick because I know you're busy. You’re invited to join us on March 16 at 1pm ET for a FREE webinar, Giving Life to Your New Digital  

As we move into the brave new world of digital magazine publishing, one thing has not changed: your people are the absolute key to your success. Over the past year and  

Print advertising rates have always been robust. After all, magazine ads have been superior to broadcast ads in several ways: They offer a targeted environment, they offer adjacency, and they’re  

Digital magazine publishing has come a long way from its inception. Some publishers are still offering digital magazine apps, however, the future of revenue for digital magazines comes from web editions  

It's hard to determine how to spend both your time, and your resources within a business. The way we look at every decision you make is this: Is whatever you're thinking  

The best thing you can offer in an ad package is exclusivity, although few publishers can. Back in the days of print-only publishing, there was little opportunity to be an  

If you have an idea for a new digital magazine and are considering the many options for publishing it, you're reading the right words, at exactly the right time, and the  

A magazine sales letter full of content and detail works best for selling premium information products online. No matter how hard we try to make winners out of short sales  

Happy 300th anniversary to the newspaper publishing industry! The first official American newspaper, Publick Occurrences, Both Forreign and Domestick was shut down after only its first issue in 1690, so  

The true audience development definition requires maximum outreach while retaining results for future sales Just like "inbound marketing" was the buzzword of the online marketing industry last year, "audience development" begins  

Are you itching to launch a new digital magazine, but you want to do it right, and you don't want to waste money on trial and error? That's completely understandable,  

Some helpful hints on generating revenue through online advertising What comes to mind when you think about revenue models on the Internet? Is it a relatively new model that was designed  

Online magazine design has taken a number of steps forward in recent years, starting with the launch of the first-ever web magazine in 2014 called I Like Crochet. An online  

A multi-platform website enables a publisher to create dynamic content on multiple platforms. Some of these platforms might be online streaming through a membership library of training videos, or it  

Our primary goal at Mequoda is to build the best subscription website marketing systems for publishers. We want publishers to have a system that attracts visitors, captures their email address,  

“I simply don't understand the opportunity,” one veteran magazine publisher told me at a recent industry conference. “My magazines are sponsor-driven. My issue archive includes hundreds of back issues. I  

We developed the Email Newsletter Scorecard with our friend and email marketing expert Jeanne Jennings. Let’s look today at #9: the all-important footer. In addition to abiding by CAN SPAM  

There is one major newspaper out there that people may think of when they think of the "click to subscribe, call to cancel" strategy. And without naming any names, let's  

Contrary to what you've probably been thinking, the ultimate digital magazine is built in a browser, not an app. That's why web magazines are skyrocketing to success because users are  

We often hear about predictions for digital magazines; how they will grow, the revenue generation expected throughout the industry and the time frames associated with these numbers. These predictions are important,  

Your email capture rate (ECR) is calculated by dividing the number of new email subscribers your website captures each month, by the number of unique new visitors passing through  

While the challenge of choosing the right subscription and single copy pricing strategy is not new to magazine publishers, it’s virgin territory for most subscription website publishers and many publishers  

Creating the best subscription website business models starts with understanding your minimum information units—both the free minimum information units you'll use to build a loyal audience and the premium minimum information  

Social Media Optimization (SMO) is what we call the process of optimizing your content and your business, for social media. Typically, Search Engine Optimization (SEO) comes first. This is the process  

The first rule of choosing a business model that's ad-driven is being sure that you can make more money from advertisers than from your own products. Clay Hall once said