The answers will surprise you
At Mequoda, we’re deeply opposed to guessing.
That’s why we’re so devoted to testing and statistics, which is how we developed our Mequoda Method and made it
Put down the sunscreen and register before summer fever sets in
So, look, I know you're headed on vacation in the next week or so, but we have an early bird
Mequoda wants no publisher to be left behind
I can talk until I’m blue in the face about how well the Mequoda Method works in helping legacy print magazine publishers make
Among publishing executives, is there anyone more admirable than Maria Rodale? Of course, we all have our favorites, but for us, Rodale's new media innovation, multiplatform strategy instincts, niche content
If you’ve been reading here about the journey from legacy print publishing to digital magazine publishing, it may sound almost too confusing to contemplate
The journey involves everything from creating a
The sacred elements of any best-practice online magazine business model
Literary perfectionist Gustav Flaubert once said “our ignorance of history makes us slander our own times." He was right on the
Learn everything from pricing to copy platforms, and watch the print-to-digital upgrades roll in
The beauty of the digital era in publishing is that it doesn’t just give you a new
Set up your marketing based on data and continual improvement to reap big profits
One thing that troubles publishers who are planning to make the move to multiplatform publishing is how
There’s no such thing as publishing a magazine.
The fact is, if you want to transition your business from the traditional print model to 21st-century publishing – and the profits it
The MPA just released their Magazine Media 360° report and the future of magazines is just as interesting to predict as ever. The top growing magazine brands year over year
There’s no such thing as publishing a magazine.
The fact is, if you want to transition your business from the traditional print model to 21st-century publishing – and the profits it
What if you want to learn a little more about your magazine competition? You can't just go up to them and ask. I mean, maybe you'll bump into their marketing
When we set out more than a decade ago to construct the most profitable niche publishing strategy for magazines, we took a big risk on how the new media industry
Our most-read subscription website publishing posts of 2015 reveal a desire for better understanding of building, publishing and pricing subscription websites
This year in our Subscription Website Publishing articles we've tackled everything
How magazine content monetization has gotten more profitable, if you publish it in the right places
Something we know from talking to niche publishers at the industry events we speak at,
As multiplatform publishing strategists who partner with many different kinds of media companies, we take a fairly liberal view of digital magazine platforms. That is to say, we consider digital
For print magazines and newsletters, subscription websites offer a plethora of ways to gain publishing revenue with little upfront cost
Legacy publications should be ultra focused on how to create dynamic
If you're looking for digital magazine software that allows more control over pricing and distribution, then a web magazine is for you
Attention publishers: digital magazine apps for tablets and mobile
Consumers are deciding to pay for online content as they tire of filtering the whole Internet for high-quality articles
"So I've figured out how to get traffic -- how do I
Subscription website business models have evolved exponentially in just a few years
Once upon a time, there were a few different versions of subscription websites that Mequoda defined. We wrote about
"We've used the Mequoda Method to more than double our digital memberships," says Susan Laden, newest member of the Mequoda Multiplatform Publishing Hall of Fame.
The Mequoda Multiplatform Publishing Hall of Fame,
Each subscription website business model we write about has a distinct combination of characteristics
When Mequoda writes about subscription website business models, we always include a chart that outlines eight different
Breakthroughs in digital magazine pricing and contrast pricing yield startling results
A few years ago, we were still huge fans of universal pricing for digital, print and website subscriptions.
We still like
A magazine or newsletter subscription site paired with a portal subscription website leads to publishing success
If you've been reading this blog long enough, you're quite familiar with the Mequoda Method
The classroom website is one of 10 website business models that Mequoda currently supports. There are six premium (paid) archetypes, including the classroom model, and four affinity (free) archetypes.
I recently talked to a publisher who, up until recently, almost never promoted his magazine. But he didn't realize it. He has a Portal with free content, a magazine website
Digital publishing success comes with a multiplatform publishing approach.
Digital publishers who recognize this are finding numerous way to reach their audiences, building subscribers from social media, through email, and funneling
Many subscription websites charge a fee to access the premium content found behind the paywall, which is why subscription websites are among the most profitable websites on the web. And
Knowing how to build a website isn't just about design, it's about the business models behind every tab
If you've read Mequoda Daily before (I hope you have!) then you know
Time.com's bounce rate is down 15% since adopting continuous scrolling for its content, the Poynter Institute reports. In addition, after its March redesign, the site saw a 21% jump in
Ten years ago, most magazine publishers fell into two camps when it came to online magazine publishing. Some buried their heads in the sand and did little or nothing, apparently
At Mequoda, we maintain the publishing industry’s most comprehensive database of website design best practices. These best practices are continually evolving and guide publishers to design and manage high-performance websites
The subscription website publishing posts below get into subscription website best practices in design and monetization. They also dive into the many different archetypes that we've identified.
When the Internet burst on the scene and magazine publishers decided to get on the bandwagon, a lot of people simply shoveled their content up to the Web and called
Subscription websites are at the core of modern online publishing and have even been considered the Holy Grail of the industry.
The popularity surrounding subscription websites stems from the fact that
We often hear about predictions for digital magazines; how they will grow, the revenue generation expected throughout the industry and the time frames associated with these numbers. These predictions are
The magazine website is one of nine subscription website models that Mequoda has identified and defined. We do this because designing a website is as much about establishing a business
The periodical website archetype is often associated with newspaper brands and other news periodicals that include trade papers like Computerworld and Variety.
Periodical subscription websites may also be called news sites,
The newsletter subscription website model is simple, clean and editorially-focused
Newsletter publishers, particularly those on the B-to-B side but also those with consumer titles in the finance and health fields, were
Anyone who doubts that the iPad is the most important media-related technological innovation in all of human history should re-read those dates. And the exciting thing for those of us
Gas stations, supermarkets and bookstores are all retail businesses. They all resell products, yet the specifics of their business models and their physical infrastructures are very different. Optimizing those specifics
Join us on Nov. 6 for Designing Media Websites that Work so you can improve the state of your website
Your media website must include certain components or you'll fail to
How our adaptive website design process known as Framework1 is constantly evolving
Over the past seven years, we’ve continued to refine our adaptive website design process, which we refer to as
A five-day training program for online publishers
Many people have already signed up for the fourth FIPP Digital Publishing Course program that will take place in London, UK, from February 21-25.
What is an application website and what makes it a subscription website archetype?
While there is no single model for a Subscription Website, an application website is typically software based and
What is a membership website and what makes it a subscription website archetype?
A Membership Website is an online destination—in and of itself. It may be structured as a “pure-play” site
