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Tag: Mequoda Website Satellite Archetypes

One of seven website types (Membership, Brand Marketing, Lead Generation, Classified, Catalog Marketing, Product Marketing, Hybrid) that are considered Mequoda Method best practices websites for Internet-based information marketing.

What Does “Mequoda” Mean?

The Mequoda Method, when run as a repeating cycle of management behaviors, creates an audience- driven, continuous-improvement media management system.

Mequoda is a term coined by Internet entrepreneur and website developer Don Nicholas to describe a method for designing and managing websites and website networks. The term is an acronym for “media quote daily,” which is core to Nicholas’s approach to building website networks that includes seven specific website types.

A Mequoda Website Network includes a minimum of two websites, where one is a free Mequoda Internet Hub and the other is one of the seven Mequoda Website Satellite Archetypes. Mequoda is now used to describe a wide variety of Internet publishing and online marketing terms that extend the Mequoda philosophy.

Website Network

A minimum of two websites where one is a free Mequoda Internet Hub and the other is one of the seven Mequoda Website Satellite Archetypes. Websites in the network may be owned by a single organization, but may include websites owned by many organizations bound together through affiliate-merchant agreements. Separating one complex website into several simple websites increases usability, which drives user satisfaction, brand loyalty and long term profits.

Mequoda™

A term first used by Internet entrepreneur and website developer Don Nicholas to describe a method for designing and managing websites and website networks. The term is an acronym for “media quote daily” which is core to Nicholas’s approach to building website networks that includes seven specific website types. A Mequoda Website Network always includes a free Mequoda Internet Hub surrounded by one or more Mequoda Website Satellite Archetypes.

Internet Hub

A simple, easy-to-use website that offers users free content and community in return for registration and brand loyalty. The website earns money by referring loyal users to one of more Mequoda Website Satellite Archetypes in their Mequoda Website Network. The hub’s primary goal is to build a permission-based email, bookmark or RSS relationship with each visiting user.

Mequoda Managing Editor Job Description 2006 Edition

Discuss the online publishing job responsibilities, key metrics, goals, objectives and activities for the managing editor of a vertically integrated new media organization