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Tag: mobile interstitial

5 Most Recent Google Changes That Have Affected Publishers

In the words of Heraclitus, “the only thing that is constant is change.” And working in publishing, you probably find this especially true. Google changes every day, and so do we. Certainly other professions have their own versions of change to deal with: mechanics had to cope with the switch to electric cars, and environmentalists have to hear climate change is fake news. We all have our struggles.

How to Make SEO-Friendly Mobile Interstitial Ads

How to make highly converting Floaters, pop-ups and mobile interstitial ads SEO-friendly
As you probably know, earlier this month, Google told publishers everywhere that they would begin penalizing them for pop-ups and Floaters which interfere with content on mobile pages. They’ve also told us not to show OFIEs to mobile users, the little order flows that

Audience Development News: Google Reveals More About Mobile Penalties

Audience development pros are learning exactly what Google’s new mobile penalty entails and also how to improve emails over the next year
Just as Google rolled out their algorithm penalty on mobile interstitial ads last week, we got a lot more information about exactly what the penalty is, and isn’t.

According to Search Engine Land, the types of