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Tag: online content management

Digital Media Ads: Cross-Device Targeting, 2016 Predictions, Ad Blocking

Digital media ads are only one part of a multiplatform strategy amid subscriptions, events, white papers, and other products, of course, but they sure can serve as an important 0ne, depending on your magazine business model.

For all but the biggest, most established publishers (and even sometimes they themselves) generating Internet advertising revenue can be tricky and erratic. While the ad dollars are there, wringing them out with the right online content management and audience development is the key.

Online Content Management: Strategies for Email Newsletter Disaggregation

Four tips and two rules leading to a more useful way of distributing your information through email

Are You One of the “Digitally Enlightened” Online Publishers?

Have you brought your online publishing business to terms with the fact that you are not alone in this digital ecosystem?
Have you also pondered whether everyone else is adapting more easily than you are?

Missed the Mequoda Summit? Watch the Videos Instead!

Travel budget frozen? Take a trip to Mequoda Pro and get 13 on-demand seminars that will teach you the ins and outs of profitable online publishing

Red Relish is Seeking an E-Fashion Rockstar to Be Their Managing Editor

Fashion & lifestyle media platform Red Relish is looking for the next digital stylista and e-fashion rockstar.

Here’s a Quick Way to Train Your Team in One Day

One method for training your entire online publishing team in one sitting (plus maybe a lunch break if they’re good)

Watch All of Our Webinars On-Demand… Right Now!

Webinars now available on-demand in Mequoda Pro, our training library for online publishers and marketers

Join 70+ Special-Interest Niche Publishers in Boston

Less than two weeks left to get our lowest price on this Internet marketing event for publishers

What is Google Visibility Management?

Produce high-quality content on web pages that are designed with semantics and standards compliance in mind

Publishing Industry Research Company Announces Date and Location for their next Online Publishing and Internet Marketing Conference

Bristol, RI – June 11, 2009- For the sixth year in a row, the world’s most prestigious publishers and information marketers will come together in Boston for the Mequoda Group’s 2-day Mequoda Summit on October 7-9th, 2009

Why you Need a Formal Editorial Policy for Driving Website Traffic with Recycled Content

Content marketing tip: every print publication should recycle, reuse and repurpose its premium content online

Recycle Content with an Orderly Plan to Drive Website Traffic

Why every print publication needs an editorial policy and content marketing plan for reusing content online

How this financial publisher’s editorial policy effectively recycles, reuses and repurposes its premium stock recommendations into robust historic online content that effectively drives traffic to their site and sells more subscriptions.

Get Ready for the Mequoda Summit in Boston!

When the Mequoda Summit returns to Boston October 7-9, 2009, it will surely be a sellout. Don’t miss this opportunity to reserve your seat at the guaranteed lowest price.

Join Me in Munich and London

Online publishers now have an opportunity to monetize an international audience.

Digital products that can be downloaded from your website are only the beginning. If you conduct live events, you should also consider the potential of your overseas customers.