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Tag: recycling magazine articles

The Lifecycle of Recycling Magazine Articles

If you publish a monthly magazine and each issue includes 50 articles, you have content for 600 blog posts. That’s almost two years worth of blog content, or a twice daily publishing schedule if you only post five days per week.

Although your magazine content could sit in a member-only editorial archive with past issues of your print content, we suggest recycling magazine articles by releasing that content into your portal to help build circulation.

How to Turn a Print Strategy into a Digital Publishing Strategy and Survive the Future

A print magazine looks, smells and feels good in your hands. When we asked digital natives why they might prefer paper over a digital magazine in a study a few years ago, that was their answer. Back in 2011 when we conducted that study, only 22% of our respondents said they subscribe to digital magazines. About 50% said they subscribed to print.

In the same year, Jann Wenner, co-founder and publisher of Rolling Stone notoriously declared that digital magazines were the future, but not for a while.

Your MPI is a Key Predictor of Multiplatform Success

If your website doesn’t attract at least 5x more free visitors than paid subscribers – your publication is probably in trouble
Marketing expert Seth Godin recently spoke at the HOW magazine conference and said, “I can reach 10 times more people writing a blog post than writing a book.” I’ve always liked that guy.

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