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Tag: website copywriting

Subscription Website Copywriting Tips: How to Use Better Words to Sell More Subscriptions

Most website copywriting tips will fall short of their potential if word choice isn’t a top priority for your copy.

Words are more than just symbols on a page that provide information. They communicate thoughts and ideas. They speak to the human psyche. They evoke emotions. But they don’t do any of these things very well

Week in Review: November 12th, 2012 – November 16th, 2012

Catch up on the Mequoda Daily’s blog posts for this past week

We’re all Website Copywriters … Aren’t We?

Good website copywriting doesn’t grow on trees*

I spent years perfecting the art of making my words reader-friendly, clear and informative.

Then I had children, who went to high school and college, where they were forbidden to write words that are reader-friendly, clear and informative.