Webpage path analysis for a large advertising-driven consumer website revealed that there was a problem with website usability. Users were bypassing the "browse by category" website navigation in 85 percent
Strategic Intent is Perhaps the Most Important of the 14 Guidelines. If Users Can't Figure Out Your Website, They Not Only Leave Quickly—They Won't Come Back.
MeansBusiness.com, while a very viable and intriguing online content model, makes some critical areas in their website design practices, lagging behind their peers in the areas of community building, affordance
Advertising-driven Entrepreneur.com makes the crucial mistake of forgetting that readers must first find the content they seek, or they won’t hang around long enough to maximize the valuable advertising inventory
Two of the publishing industry's leading membership websites, Internet Media Review and SWEPA (Subscription Website Publishers Association), have merged to create the Mequoda Library, the interactive resource for building better
It's no secret that we at the Mequoda Group are big fans of the Motley Fools. In our Motley Fool Media Network Case Study, we chronicled the company's admirable history
At first glance, it looks like they are generating revenue primarily through Google's AdSense program, as "Ads by Gooooooogle" are taking up a good portion of the homepage real estate.
Once
Member sites are hot! As more subject matter experts and information entrepreneurs begin online publishing ventures, the demand for automated content management software continues to grow. For the second
Successful website publishing in 2005 means creating happy users and healthy profits. Without both, no website will exist for long. All of the successful website publishers we’ve studied have one
Interview with Dan McCormick, publisher of a subscription website for photographers. A Canadian with a diversified business background, Dan McCormick has taken his love for photography and turned it
Seth Godin, Father of Permission Marketing and Internet Pioneer, Delivers a Dysfunctional Website
Why is it that some of the best, most commonsensical and trusted marketers don't practice what they preach?
ClickZ is a Formidable Online Resource for Internet Marketers—It Publishes Internet Marketing War Stories, Told in the First Person, from the People in the Trenches of the Internet Marketing and
Bristol, RI - November 17, 2004 - With the holidays fast approaching, IMR's Usability Expert Roxanne O'Connell thought it would be suitable and enjoyable to navigate cooking websites. She was
What should you consider when starting a subscription-driven or membership website?
The answers are not always obvious, even to a seasoned print or electronic publisher. Starting a new website is very
Subscription site success is heavily dependent on email. Subscription publishers use email to keep members informed about timely information, new site content, and upcoming events.
There's only one problem: the email
Website design tips - 8 ways to keep visitors around for more than 10 seconds
Most people can look at a website and within seconds come away with an impression of
Amazon affiliate Bookreporter.com has won the IMR Business Strategy Award 2004 for using best strategies and practices to make money selling other people’s books online. The other top 9 sites
Digital Media Advisors (DMA) announced today the launch of their first online publication, Internet Media Review: The Journal of Online Bristol, RI - September 14, 2004 - Marketing & Publishing.
Consumer magazine websites are as diverse in content and execution as the magazines they represent. Some offer robust content and interactive functionality that begin to take advantage of the promise
Jim Laube publishes one of the most successful special niche membership websites on the Internet at RestaurantOwner.com. There are a lot of reasons for his success, including that he is