Subscription Website Publishing

Need a Lifeline? Let’s Build Something Together for 2021

I know that right now, times are tough. And in moments like this, you may wish you had a solid recurring revenue stream in place that could help carry you through a tough 2020.

Trust me, we’ve all been there. I’ve been working with publishers since the early 2000s, and it seems just when you’re ready to move forward, something sets you back.

So yes, I know times are uncertain right now, but I want to put a bug in your ear about 2021.

If your online revenue is still limited to selling print subscriptions and banner advertising, we can show you how we’ve launched digital membership programs for dozens of brands that have doubled and even tripled their online revenue.

By allowing us to digitize their archives and turn their premium content into a membership product that is now their top-selling digital subscription, they’re standing taller in these tough times than most of their competitors. They have rain boots in the puddle of a pandemic, while their competitors are barefoot.

For example, Yankee Magazine recently surpassed 25k digital subscribers with a membership product that didn’t exist a couple of years ago.

If you want to know how we can do the same for you, I’d love to schedule a time to chat.

We can start today. Really. Let’s do it.

I can’t wait to get started on our next big project—and I hope it’s yours.

We limit the number of projects we take every year, but right now we’re ready to get started on one or two new projects that will be ready to launch in 2021.

Right now, while nervous print subscribers are leaving their magazines in their mailboxes with fear of contracting a virus, digital subscribers are consuming more content than ever before.

If you believe that launching a new digital media library—packed with your archived magazine content, complete with a business plan and a marketing team built in to get it off the ground—is what you’re looking for, reach out today. 

Discover how we can take your legacy magazine archive and convert it into topic-driven collections that give your old content new life and a new continuity revenue stream. Our new special collection and preview-driven marketing program combined with your legacy content and brand can be your biggest source of online revenue for 2021 and beyond.

Use this online form to schedule a FREE 60-minute consulting session with me and our CEO Don Nicholas.  At the very least you’ll make two new industry friends that you can talk shop with in the future. Go ahead, I’m ready to dig in and see what we can do together!

By Kim Mateus

Chief Strategy Officer

Kim Mateus is Chief Strategy Officer for Mequoda Systems and the Mequoda Systems Content Network where she oversees strategic planning for the organization's 200 plus premium subscription products. Over the past decade, she has guided the development of more than 20 subscription marketing systems including I Like Crochet Network, New England Network and Your AAA Network. She and her team maintain an exhaustive best practices database of subscription marketing techniques and business processes that she uses to advise her clients and optimize the more than 60 websites that make up the Mequoda Systems Content Network. Kim is a frequent speaker at industry events and serves on the board of the Specialized information Publishers Association.

Leave a Reply

Your email address will not be published. Required fields are marked *