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Audience Development Strategy

Digital Native Survey – Web Usage Habits [Video]

This segment from the Digital Native Survey reinforces the power of the Internet

How many hours do you spend on the Internet each day? This is the question asked to our Digital Native respondents in the following video.

Obviously, someone’s profession plays part in this answer. For online publishers, content marketers, online editors and social media

This segment from the Digital Native Survey reinforces the power of the Internet

How many hours do you spend on the Internet each day? This is the question asked to our Digital Native respondents in the following video.

Obviously, someone’s profession plays part in this answer. For online publishers, content marketers, online editors and social media marketers, the Internet is their virtual office. Entire working days are spent online; interacting and discovering relevant information for running an online business.

With Internet connectivity possible through mobile devices, digital natives and digital immigrants alike have the opportunity to peruse the digital world as they please. The question: “How often do you browse the web on your phone?” is also displayed in the clip below. A significant number of respondents reported using the Internet on their phone “every dull moment”; see what percentage reported doing so, in addition to the total amount of time they spend online each day in this informative clip from our Digital Native Survey.

 

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Stay connected with the Mequoda Daily as we release more clips from the Digital Native Survey, culminating with the release of the full-length video.

And if you have questions or comments relating to digital native trends, please write them in the comments section below.

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

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