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Audience Development Strategy

Audience Development Discussed at Digital Publishing Bootcamp

For success, digital publishers rely on driving website traffic. During the Digital Publishing Bootcamp, you will learn dozens of ways to drive traffic, including SEO, link building and social media marketing.

These strategies aren’t complete until we share additional information on using your website’s architecture to build your email marketing file.

For success, digital publishers rely on driving website traffic. During the Digital Publishing Bootcamp, you will learn dozens of ways to drive traffic, including SEO, link building and social media marketing.

These strategies aren’t complete until we share additional information on using your website’s architecture to build your email marketing file.

Three specific sessions from the Digital Publishing Bootcamp will help you drive website traffic, build and start relationships.

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The first session is Creating, Curating, and Publishing Insanely Great Digital Content. Here you will uncover the power of relevant content, and how to maintain that you are creating and distributing high-quality information, directed at the right audience members.

In Improving Findability through SEO Blogging, we will discover how to discover what audience members are searching, and how you can leverage this knowledge within your editorial calendar.

Growing Your Digital Audience –Gain More Fans, Followers, and Subscribers will examine the use of Google, Twitter, Facebook, LinkedIn, YouTube, and other niche social networks so you can effectively drive more traffic to your website.

Registration for the Digital Publishing Bootcamp is open and discounted prices are currently available. Learn more and register today.

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

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